Arpedio

AUGUST 22, 2023

Key account management best practices ← Back to blog In today’s competitive landscape, effectively managing key accounts is not just a strategy: It’s a necessity. The primary objective of this strategy is to either maintain or expand the profits derived from these key or strategic accounts.

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Key Account Management Account Management Management Onboarding 52

Arpedio

MAY 10, 2023

Why Key Account Management is Essential for Business Success ← Back to blog In today’s fast-paced business world, simply acquiring new customers isn’t enough – you need to keep them coming back for more. That’s where Key Account Management (KAM) comes in. What is Key Account Management?

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Key Account Management Account Management Management Profitability 52

DemandFarm

APRIL 21, 2023

With digital key account management tools , sales teams can offer numerous advantages over traditional methods, including increased security, convenience, and visibility. With key account management evolving and becoming more complex , organizations are turning to AI as a key differentiator and enabler.

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Key Account Management Account Management Digitalization Management 52

PandaDoc

APRIL 21, 2023

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Let’s examine what strategic account management is and the best ways to approach it.

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Key Account Management Account Management Management Prioritization 52

DemandFarm

MARCH 31, 2023

With the growing size of buying groups in the digital age, it is imperative to consider factors that play into the challenges and benefits of digital key account management. Challenges in Shifting to Digital Key Account Management Shifting to Digital Key Account Management also comes with its fair share of challenges.

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Key Account Management Account Management Digitalization Management 52

DemandFarm

APRIL 4, 2023

Why should you adopt Digital Key Account Management? What are some of the benefits of adopting digital account planning solutions for your key accounts? How will it be different from the existing account management strategies that you have adopted for your key accounts?

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

Account Manager Tips

OCTOBER 13, 2020

Is your business and your key account management team growing fast? Do you feel like you're always playing catch-up and never have time for important projects, like developing processes that drive business growth or creating career paths for your key account managers? Click to Tweet. Warwick: Same.

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Key Account Management Account Management Management Decision-making 130

Strategic Account Management Association

AUGUST 6, 2021

“In a multi-phased approach, the local account management activities for the defined SV&I accounts have been transferred to the globally acting and responsible SV&I client business partners.”. We introduced the title of “client business partner” differentiating this role from the standard key account management function.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

KAM With Passion

NOVEMBER 11, 2020

To keep things relatively simple, let’s consider two types of context: Account Management and Key Account Management and let’s see how the execution of Business Reviews adapts to the depth of relationship between the supplier and each customer. Then, the same meeting is used to jointly plan ahead.

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Key Account Management Suppliers Account Management Account Planning 130

Account Manager Tips

NOVEMBER 16, 2022

Use meeting scheduling apps 7. Use project management tools 9. Create recurring milestone meetings 11. Too many clients, not enough time Key account managers have a lot of clients. Share your online meeting scheduling link with your clients and encourage them to use it anytime they'd like to talk to you.

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Key Account Management Account Management Procurement Communication 130

Account Manager Tips

NOVEMBER 22, 2022

First things first: find out what they want You can't adapt your account strategy until you understand what the new procurement team want. Schedule a discovery meeting as soon as possible to figure out what their priorities are. How do they want to manage supplier relationships? One Page Key Account Plan Guide & Template.

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Procurement Suppliers Supply Chain Key Account Management 130

Brightbridge Consulting

AUGUST 5, 2021

We are supporting the development of various activities through The Association for Key Account Management and Technological University Dublin, supported by Pfizer. We now look forward to booked engagements with the development of leadership and furtherance of account plans this Autumn. The post Meeting up?

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Meetings Suppliers Key Account Management Account Planning 40

Account Manager Tips

MARCH 23, 2021

Portrait Software became a key account, and within 18 months, that partnership led to winning the larger Pitney Bowes business. Which is why key account management is so important. Is your solution a good fit and does it meet your clients’ needs compared to other suppliers? High dependency means key.

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Co-Creation Key Account Management Account Management Suppliers 227

ProlifIQ

OCTOBER 4, 2023

Whether you’re part of the support team, count managers, or a business leader, understanding and implementing these strategies can be the difference in hitting a revenue target or not. What It Is Account management strategy is the roadmap that guides your interactions with key accounts.

Account Management 52

Account Management Management Account Planning Key Account Management 52

Upland

APRIL 20, 2023

Sellers can take these lessons and use them to land new, key accounts, but also grow revenue in all accounts. Through a combination of best practices, relationship mapping, and account planning, sellers and account managers can retain their status as trusted advisors, and keep the howling, lone wolves at bay.

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Account Manager Tips

MAY 25, 2021

Definition of key account management. If you're not sure what key account management is, don't worry, you're not alone. Before we get to that, let me explain how key account management became a business strategy. Key account managers kept them. But that's not all.

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DemandFarm

MAY 25, 2023

Thank you for meeting with me last week. Key Account Management : It’s a strategic approach to managing and nurturing relationships with a company’s most valuable customers or ‘key accounts’. Agility and Adaptability: A digital mindset creates an agile and adaptable approach to Key Account Management.

Account Management 52

Account Management Digitalization Key Account Management Digital Transformation 52

Account Manager Tips

SEPTEMBER 29, 2020

Are you doing key account management the hard way? Effective key account management requires you to increase profits, develop relationships, increase satisfaction, grow revenue, improve retention and reduce conflict. Let's take a look at 7 of my favourite key account management tools.

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Key Account Management Account Management Management Meetings 130

KAMCast

NOVEMBER 26, 2020

So, with so many quotes by smart people to remind us of the importance of proper preparation and planning to avoid poor performance…WHY do most account plans simply NOT WORK? Perhaps the answer is simple and it is because most account plans are just too complicated! Perhaps some team members don’t even bother.

Account Planning 52

Account Planning Key Account Management Account Management Meetings 52

ProlifIQ

APRIL 5, 2023

Account Planning Best Practices Sales account planning is a critical aspect of any business that seeks to manage its customers effectively and generate more revenue. An action plan that outlines the sales account planning process is crucial for any company that wants to succeed.

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Account Planning Value Proposition Account Management Key Account Management 52

ProlifIQ

JUNE 21, 2023

This alignment helps in driving sustainable growth and ensuring the overall success of the strategic account management program. Account plans are instrumental in managing and retaining strategic accounts. Strategic account management planning involves proactive and strategic thinking.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Mercuri International

JULY 1, 2021

Most people think that the biggest challenge for a Key Account Manager is the need to understand their account but is this all that is needed? To serve their accounts as effectively as possible, the KAM needs to access resources across different business units and silos of their own company. Johansson, E.

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Key Account Management Value Proposition Account Management Profitability 64

Revegy

MAY 14, 2018

According to a CSO Insights study, companies that engage in effective ongoing key account planning have win rates nearly double that of companies without a formal process. The Operational Cost of Key Accounts. Managing and growing key account relationships is a resource-intensive process.

Co-Creation 53

Co-Creation Key Account Management Account Management Account Planning 53

KAMCast

DECEMBER 3, 2020

???? ???????? ?????????????? Picture the scene… You have just asked one of your top account managers to meet you and walk you through their account plan for your most important customer. You want to know what we know, what we don’t know, what we are planning to do and how we are going to achieve it.

Key Account Management 52

Key Account Management Account Management Account Planning Customer Experience 52

Account Manager Tips

JUNE 29, 2021

Close any gaps in your solution, meet all commitments and ensure your client is satisfied. Your job as a key account manager is to deliver the kind of value that convinces your clients to stay in the loop. Create a joint account plan well before the renewal date. Include a SWOT analysis in your account plan.

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Suppliers Shareholders Stakeholders Decision-making 246

Revegy

OCTOBER 2, 2019

of sales organizations don’t take advantage of account planning to grow their strategic accounts. Why isn’t everyone successful when it comes to key account management? The 5 Challenges of Growing Key Accounts. 5. Managing Your Tech Stack. Unfortunately, CSO Insights notes that 56.5%

Account Growth 69

Account Growth Key Account Management Account Management Account Planning 69

Account Manager Tips

OCTOBER 11, 2021

15 Reasons Why You Might be a Bad Account Manager Bad key account managers fail to build business relationships and achieve results. Here are fifteen signs you might be a bad key account manager and how to turn yourself into a good one. Has no plan Which clients need an account plan?

Account Management 246

Account Management Key Account Management Management Suppliers 246

DemandFarm

AUGUST 31, 2023

Success lies in a tailored, strategic approach to customer success management. One that leverages Key Account Management (KAM) principles to retain customers and transform them into brand advocates. Masterclass by Forrester Principal Analyst Anthony McPartlin: Why companies fail with key account management?

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Key Account Management Account Management Customer Success Management 52

ProlifIQ

OCTOBER 28, 2020

Find and agree upon a consistent meeting cycle that works best for everyone involved. Do your customers keep putting off your QBR meeting? For example, the wickedly clever PROLIFIQ CRUSH app, which is a native Salesforce key account management solution, will make your QBR a breeze. The solution? Getting Ghosted.

Key Account Management 52

Key Account Management Account Management Meetings Management 52

ProlifIQ

OCTOBER 28, 2020

Find and agree upon a consistent meeting cycle that works best for everyone involved. Do your customers keep putting off your QBR meeting? For example, the wickedly clever PROLIFIQ CRUSH app, which is a native Salesforce key account management solution, will make your QBR a breeze. The solution? Getting Ghosted.

Key Account Management 52

Key Account Management Account Management Meetings Management 52

Account Management Skills

AUGUST 24, 2021

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. Kapta is a key account management platform. And Kapta is a key account management platform.

Account Management 98

Account Management Management Account Planning Co-Creation 98

DemandFarm

MAY 12, 2023

It provides the tools and knowledge to take Global Account Management to the next level and unlock your business’s full potential. Read Now: 4 Ways To Optimize Your Global Key Account Management Understanding Global Account Management Embarking on the Global Account Management journey may seem a bit daunting at first!

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Global Accounts Account Management Management Logistics 52

ProlifIQ

FEBRUARY 15, 2022

By pulling in Slack’s ability to enable teams with real-time data transfer (that goes beyond just chatting to each other from living room couches, Starbucks lobbies, or corner offices) you give Salesforce an incredibly powerful account planning capability that speeds up cycles and boosts win rates for any sales org. Here’s how.

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Account Planning Key Account Management CRM Communication 98

Jermaine Edwards

NOVEMBER 25, 2021

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. If you have an account planning CRM great but I’d still suggest writing it out so it’s clearer in your mind. Look at the big picture.

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Stakeholders Decision-making Shareholders Key Account Management 130

ProlifIQ

NOVEMBER 15, 2022

With fewer large companies open to purchasing technology at this moment, it’s critical to understand these things when enterprise selling: Who are your top strategic accounts? . Tier your top accounts and align with key account managers and sellers to decide if they’re who you should be pursuing as customers.

Account Management 52

Account Management Stakeholders CRM Key Account Management 52

Arpedio

OCTOBER 17, 2023

Account management software tools Account Management Software ← Back to blog Account management software solutions have transformed the way businesses handle their account planning and client interactions. Account Management Build powerful account plans in Salesforce.

Account Management 52

Account Management Software Software Management 52

Louise Collins Associates

NOVEMBER 24, 2017

So when organisations have tried, and failed, to introduce Key Account Management (KAM) it is no different. Effective Key Account Management (KAM) requires organisational leadership and specific coaching. This is not the role of the first line sales manager.

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Leadership Sales Leadership Key Account Management Account Management 52