What is a lead magnet? The ultimate guide (+10 examples)
Zendesk
FEBRUARY 17, 2022
This is why lead magnets are a critical component of any customer acquisition strategy. Leads who look up to these reputable brands will be eager to download the content and learn from the best. Say a consumer downloads your lead magnet, opens your follow-up email, and begins an order but then abandons their shopping cart.
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