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All the things marketers can (and should) be doing with a CRM

Nutshell

Who’s attending webinars. Having access to these reports makes it much easier to strategize which leads are worth resuscitating, and which ones should be dropped off the map completely. CRMs make this easier by providing built-in reporting on numerous data points. Tracking source to sale. Who’s downloading content.

CRM 155
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Inside sales vs. outside sales: What are the key differences?

Zendesk

In today’s virtual world, inside and outside sales teams play crucial roles—making it important for your business to incorporate them into your modern sales strategy. Inside sales reps engage with prospects in two ways: Inbound sales : Leads make first contact with your business with questions or interest in your products or services.

Sales 52
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SalesTech Video Review: @ZoomInfo

SBI

DiscoverOrg and ZoomInfo Launch Data Enrichment Product to Power Better Business Decisions. Enrich Makes All Sales and Marketing Databases More Complete and Accurate. Acquisition of leading email verification provider further enhances accuracy of DiscoverOrg and ZoomInfo B2B intelligence platforms. Prospect Intelligence.

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The Complete Guide to SaaS Sales

Nutshell

Software-as-a-service (SaaS) refers to any cloud software product that a company hosts and makes available to customers over the Internet, rather than offering it as a download onto their computers or mobile devices. With commissions, SaaS reps can expect the numbers on their paycheck to rise. Price of Product.

Sales 127
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What Every Business Should Have in Their Sales Tech Stack

Hubspot Sales

It views each action the salesperson will take (Identify, Connect, Explore, Advise) in relation to where the buyer is in their process (Awareness, Consideration, Decision). Think through every part of your sales process, and identify where you could streamline processes or make your reps’ lives easier with the right technology.

CRM 77
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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

To make the process easier to navigate, I’m going to walk you through everything you need to know to build a killer go-to-market strategy in this article. According to Gartner, the typical buying group for a complex B2B solution involves six to 10 decision-makers. These people make up what is called the "buying center."

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What is a sales pipeline — and how can you build and optimize yours?

PandaDoc

Customer relationship management (CRM) software is a key component of successful sales pipeline management, because it enables you to move leads through the different stages of the sales process in a semi-automated way and make your sales team more effective. What is a sales pipeline?

CRM 52