Remove Acquisition Remove Digitalization Remove Value Proposition Remove Webinar
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WHAT IS LIFECYCLE MARKETING AND WHY IT IS IMPORTANT?

Apptivo

Lifecycle marketing is as much about retention, as it is about acquisition, incorporating a 360° approach. Increases CLV (Customer Lifetime Value) and assures consistent flow of revenue. Impacts revenue, brand equity, brand positioning and overall value proposition. Builds an environment for sustainable growth.

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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Includes IPOs, acquisitions, grants, accelerators and news. Fame for accountants and professional services firms “tool for general financial research, benchmarking analysis, screening acquisition targets for your clients, client onboarding, company secretarial services and business development”.

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Inbound Sales: How to Sell the Way Prospects Buy

Hubspot Sales

The CEO of Tyre Recruiting decides to use the inbound sales methodology to drive their customer acquisition process. I’ve worked with hundreds of mid-sized professional services firms like yours who were losing to more digitally savvy firms. Could you do a webinar or a seminar? Offer a free consultation?

Sales 139
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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

The figures for this year’s survey show Republic of Ireland fee income rose by 12 per cent in 2021, compared with just 1% in 2020 Finance-Magazine.com – Ireland’s top accountancy firms roar back to double-digit growth in 2021 Accountancies and Tax Consultants revenue is expected to expand at a compound annual rate of 1.3%

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Strategies to Increase Customer Retention: What Every Playbook Should Include

SmartKarrot

In today’s hyper-competitive business environment, customer acquisition is only half the battle. Collecting feedback, whether through direct conversations, surveys, or digital touchpoints , is a direct line into their psyche. Retaining those customers for the long haul is equally, if not more, essential.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

And also the distinction between new business acquisition, so totally net new, and expansion and retention of existing. And you ran a webinar, I think it was packed full of value. And again, I would love to hear some maybe insights or key takeaways from your webinar that you did around how to avoid client churn.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Possible paid digital ad channels might be LinkedIn, Google Ads, Facebook, and Twitter. The engagement and conversion rates of your ads will indicate which value proposition and pain points work best. A CTA in the post will ask readers to sign up for our next webinar. Understand your buyer’s journey.