Acquisition, Digitalization and Webinar - Strategic Accounts Today

Digital Marketing update webinars (June 2023)

Red Star Kim

JUNE 12, 2023

Things continue to move at pace in the world of digital marketing and marketing automation (MarTech). It’s hard to find valuable and reliable sources of information so I wanted to share some insights from some excellent webinars I recently attended. Digital Marketing update webinars (June 2023).

Digitalization

Digitalization Marketing Advertising B2C

A guide to your customer acquisition strategy

ACT

NOVEMBER 14, 2022

The best way to do this is through a repeatable, sustainable process that will predictably generate new revenue over time — a customer acquisition strategy. What is customer acquisition? In simple terms, customer acquisition is the process of acquiring new customers. What is a customer acquisition strategy?

Acquisition

Acquisition e-Learning CRM Media

A guide to your customer acquisition strategy

ACT

NOVEMBER 5, 2022

The best way to do this is through a repeatable, sustainable process that will predictably generate new revenue over time — a customer acquisition strategy. What is customer acquisition? In simple terms, customer acquisition is the process of acquiring new customers. What is a customer acquisition strategy?

Acquisition

Acquisition e-Learning CRM Media

Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

JUNE 7, 2023

The figures for this year’s survey show Republic of Ireland fee income rose by 12 per cent in 2021, compared with just 1% in 2020 Finance-Magazine.com – Ireland’s top accountancy firms roar back to double-digit growth in 2021 Accountancies and Tax Consultants revenue is expected to expand at a compound annual rate of 1.3%

Artificial Intelligence

Artificial Intelligence Transportation Digital Transformation Innovation

Soft skills for tough barristers (Reflection, Self-Coaching, Change, EQ, Awareness, Goal-setting, Communications) Counsel Magazine

Red Star Kim

JANUARY 23, 2023

If your review suggests you need to develop your soft skills, it can be an uncomfortable prospect for a tough barrister as it involves more than knowledge-acquisition. We saw first-hand how a digital divide can cause problems in creating, maintaining and growing relationships.

Emotional Intelligence

Emotional Intelligence Communication Digitalization Publishing

Rethinking Enablement for the Future: The Power of Commercial Effectiveness Integration

Mike Kunkle

OCTOBER 8, 2023

Crafting Stories, Messaging, and Narratives In the digital age, storytelling has become a powerful tool in the marketer’s toolkit. Omnichannel Engagement: Meeting Your Audience Where They Are In today’s digital landscape, effective Demand Generation necessitates a omnichannel approach.

Customer Experience

Customer Experience Decision-making Profitability Marketing

5-Min Webinar: How Rackspace Uses Integration & Gamification to Reimagine Enablement with @SeismicSoftware

SBI

DECEMBER 9, 2019

Watch the 5-minute webinar below, or view the full webinar here : Seismic’s customer success team was able to understand our needs and delivered above and beyond what we expected. 5-min Excerpt from the webinar with Bryan Murphy & Barbara Trevino of Rackspace. Barbara Trevino, Channel Sales Enablement, Rackspace.

Digital Transformation

Digital Transformation Acquisition B2C Customer Success

Account-Based Marketing Strategies: Essential Questions (and Answers)

Arpedio

JANUARY 31, 2024

When it comes to digital marketing, where trends and tactics evolve rapidly, the pursuit of strategies that consistently yield impactful results is both a challenge and a necessity. Additionally, we’ll explore the exciting future trends in ABM that are set to reshape how we approach digital marketing in the times to come.

Marketing

Marketing Facilitation Digitalization Acquisition

Bigtincan Takes Aim at Revenue Enablement with AsdeqLabs Acquisition

SBI

SEPTEMBER 5, 2019

Bigtincan Takes Aim at Revenue Enablement with AsdeqLabs Acquisition. The acquisition of AsdeqLabs expands Bigtincan’s capabilities in sales enablement as well as the growing field of revenue enablement across the enterprise. It’s an honor to have this vision shared through the wider industry via this acquisition.”.

Acquisition

Acquisition Account Planning B2C Banking

Marketing is Moving Further Down the Sales Funnel

Corporate Visions

AUGUST 6, 2020

As buyers turned to digital content to learn and shop at their own pace, Sales lost some influence, and marketers found themselves responsible for guiding buyers’ decisions with useful and persuasive content. Prominent industry analysts now say that 80 percent of the sales cycle happens in digital or remote settings.

Marketing

Marketing Suppliers Decision-making Sales

B2B Marketing: How to Attract, Engage and Delight Your Prospects and Customers

SuperOffice

JULY 5, 2022

B2B buyers are: Thorough (67% of the buyer’s journey is now done digitally). There’s two types of B2B marketing strategies - acquisition and retention. Acquisition marketing refers to the process of targeting and marketing to new audiences to gain new customers. ACQUISITION. The B2B buyer has changed.

B2B

B2B Marketing Acquisition Media

Customer life cycle in CRM

Insightly

APRIL 4, 2023

In today’s digital age, customer relationship management (CRM) systems have made it easier for businesses to manage the entire customer journey from acquisition to loyalty. The 4 stage customer life cycle consists of four stages: acquisition, conversion, retention, and loyalty.

Customer Life Cycle

Customer Life Cycle CRM Manufacturing Advertising

What is Bottom of the Funnel (BOFU)?

Upland

AUGUST 30, 2023

In the ever-evolving digital marketing landscape, understanding and optimizing the customer journey is paramount for business success. Offer valuable content, such as e-books, guides, and webinars. This word-of-mouth marketing can lead to new customer acquisitions easily. Lead Magnets : Create lead magnets.

Decision-making

Decision-making Software Software Retail

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

JUNE 15, 2023

Includes IPOs, acquisitions, grants, accelerators and news. Fame for accountants and professional services firms “tool for general financial research, benchmarking analysis, screening acquisition targets for your clients, client onboarding, company secretarial services and business development”.

Key Account Management

Key Account Management Account Management Management Client Relationships

Your MarTech Stack: six changes to expect in 2024

Insightly

JANUARY 10, 2024

Insightly hosted a webinar on this topic and CMO Chip House invited two go-to-market luminaries to join him and provide their insights. She has expertise in all areas of go-to-market, sales operations, CRM, product development, and digital advertising. The webinar was a spirited conversation among these exceptional professionals.

Finance

Finance CRM Acquisition Decision-making

Act! Channel Partner Spotlight – Keystroke.ca

ACT

MARCH 29, 2022

When customers engage with a business digitally, they are more often than not doing so “after hours,” and if you’re not there to help them, then you are inviting competition in. We recently hosted a webinar series that explained how to use the Linktivity products, including Link2Calendar, Link2List, Link2Quotes, Link2Events and Link2Forms.

Acquisition

Acquisition CRM Customer Experience Digitalization

The 7 Steps of the Sales Process: What You Need to Know

Hubspot Sales

APRIL 30, 2020

And it’s true for new business acquisition as well as expansion of existing business. The article features a call to action that links to a content offer — a webinar on how colleges can use technology to adapt to disruptions to conventional school years. Otherwise, the rep's entire effort would just be some digital snake oil pitch.

Sales

Sales Decision-making Software Software

Tips for Marketing Your Start-up or SMB on a Small Budget

ACT

APRIL 11, 2023

Next, distribute your content using various digital marketing techniques, including social media marketing , online influencers , and emails. You can collaborate with businesses in similar categories (but not direct competitors) to host webinars , virtual summits, and other online events.

Marketing

Marketing Small Business Supply Chain Publishing

Development Opportunities for Supervisors: Top 12 Resources & Tools

CMOE

JUNE 21, 2021

CMOE’s Supervisor Development Series consists of multiple, self-paced, digital learning courses that offer supervisors the opportunity to elevate their leadership skills. Some of the key areas the webinar covers are: How to stay engaged with training opportunities. Talent Acquisition. CMOE’s Supervisor Development Series.

Onboarding

Onboarding Leadership Emotional Intelligence Communication

How an integrated CRM and marketing automation platform accelerates sales

ACT

NOVEMBER 25, 2021

Today, the traditional lines between sales teams and marketing teams have nearly evaporated, partly because the way customers seek information has changed dramatically in this digital age. Many small businesses often rely on a pool of software solutions to manage all of their digital marketing and sales operations.

CRM

CRM Marketing Small Business Sales

How an integrated CRM and marketing automation platform accelerates sales

ACT

NOVEMBER 26, 2021

Today, the traditional lines between sales teams and marketing teams have nearly evaporated, partly because the way customers seek information has changed dramatically in this digital age. Many small businesses often rely on a pool of software solutions to manage all of their digital marketing and sales operations.

CRM

CRM Marketing Small Business Sales

WHAT IS LIFECYCLE MARKETING AND WHY IT IS IMPORTANT?

Apptivo

OCTOBER 3, 2022

Lifecycle marketing is as much about retention, as it is about acquisition, incorporating a 360° approach. Publishing of Blogs, Podcasts, Case Studies, User Manual Videos, Testimonial Videos, conducting free webinars helps establish expertise and thought leadership. Strategies: 1.Engagement Strategies: 1.Engagement

Marketing

Marketing Value Proposition CRM Publishing

Inside sales vs. outside sales: What are the key differences?

Zendesk

FEBRUARY 21, 2024

This type of selling is sometimes referred to as remote sales, virtual sales, or social selling because of the digital focus. As communication channels evolve, inside sales reps embrace digital forms of communication like messaging apps, social media, video conferencing, and traditional channels like phone or email.

Sales

Sales Computers and Electronics Decision-making Software

What is a sales blitz campaign?

Insightly

AUGUST 23, 2023

Craft the message: Once the audience has been established, marketing should craft messaging that’s backed by data and prepare assets for the sales team to use: Sales email templates and cadences Digital product information sheets Sales decks Post-blitz drip email campaigns Digital ads (banners, text ads, retargeted ads, etc.)

Sales

Sales Manufacturing CRM Digitalization

Marketing technology system review – Clean contact data with Cirrom

Red Star Kim

FEBRUARY 6, 2023

Vuture – his first martech contribution in the digital marketing space – is a recognised and trusted system for many professional services firms. Data is the lifeblood of both traditional and digital marketing. Although HubSpot has suggested the figure is closer to 22% with data from 2013-14 Database Decay Simulation (hubspot.com) ).

Marketing

Marketing Artificial Intelligence CRM Digitalization

SalesTech Video Review: @iPresentapp

SBI

OCTOBER 27, 2019

You can leverage the digital assets you already have, give salespeople incredible flexibility to find, customize, and deliver relevant, impactful presentations, share them with prospects easily, and know when the prospect is engaged. “ - Nancy Nardin, Smart Selling Tools. . “ - Nancy Nardin, Smart Selling Tools. Sales Enablement.

B2B

B2B Acquisition CRM Digitalization

The Final Cut #TopSalesTools of 2019 Announced!

SBI

DECEMBER 9, 2019

Visit www.smartsellingtools.com to get access to free webinars, guides, podcasts, reports, and other high-value resources to stay up to date on sales software. Resources All Awards & Recognition Blog Article Funding & Acquisitions Industry News Interview Video Video Reviews Webinars. About Smart Selling Tools.

Account Planning

Account Planning Software Software Acquisition

Brainshark Acquires Rekener to Deliver Industry’s Only Data-Driven Sales Readiness Platform

SEPTEMBER 27, 2019

Resources All Awards & Recognition Blog Article Funding & Acquisitions Industry News Interview Video Video Reviews Webinars. Revegy today announced that its Account Planning and Opportunity Planning platforms are now available on the SAP® App Center, the digital marketplace for SAP. There is a section that states.

B2B

B2B Account Planning Sales CRM

News: @ClearSlide Delivers Data-Centered Email Outreach and Improved Content Feedback

SBI

DECEMBER 4, 2019

Resources All Awards & Recognition Blog Article Funding & Acquisitions Industry News Interview Video Video Reviews Webinars. Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. Register today for this engaging webinar featuring Dr. Stephen. Account Planning.

Artificial Intelligence

Artificial Intelligence Account Planning Innovation Acquisition

FinListics and Revegy Announce Partnership Alliance

SBI

AUGUST 2, 2019

Resources All Awards & Recognition Blog Article Funding & Acquisitions Industry News Interview Video Video Reviews Webinars. Revegy today announced that its Account Planning and Opportunity Planning platforms are now available on the SAP® App Center, the digital marketplace for SAP. There is a section that states.

Account Planning

Account Planning Account Management CRM B2B

Mastering Sales Excellence: Strategies for Business Growth

Arpedio

FEBRUARY 14, 2024

It includes metrics such as revenue generated, number of deals closed, and customer acquisition. Webinars and online courses for convenient and flexible learning. Leveraging Technology for Sales Excellence In today’s digital age, technology plays a crucial role in achieving sales excellence.

Business Growth

Business Growth Sales Sales Training Decision-making

ringDNA Expands its Suite of Sales Engagement Solutions with the Addition of AI-Powered Sales Coaching

SBI

NOVEMBER 13, 2019

Resources All Awards & Recognition Blog Article Funding & Acquisitions Industry News Interview Video Video Reviews Webinars. Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. Register today for this engaging webinar featuring Dr. Stephen. Account Planning.

Account Planning

Account Planning Sales Sales Management Acquisition

Digital Marketing update webinars (June 2023)

A guide to your customer acquisition strategy

Trending Sources

A guide to your customer acquisition strategy

Being more strategic – Case studies and insights (Ireland May 2023)

Soft skills for tough barristers (Reflection, Self-Coaching, Change, EQ, Awareness, Goal-setting, Communications) Counsel Magazine

Rethinking Enablement for the Future: The Power of Commercial Effectiveness Integration

5-Min Webinar: How Rackspace Uses Integration & Gamification to Reimagine Enablement with @SeismicSoftware

Account-Based Marketing Strategies: Essential Questions (and Answers)

Bigtincan Takes Aim at Revenue Enablement with AsdeqLabs Acquisition

Marketing is Moving Further Down the Sales Funnel

B2B Marketing: How to Attract, Engage and Delight Your Prospects and Customers

Customer life cycle in CRM

What is Bottom of the Funnel (BOFU)?

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Your MarTech Stack: six changes to expect in 2024

Act! Channel Partner Spotlight – Keystroke.ca

The 7 Steps of the Sales Process: What You Need to Know

Tips for Marketing Your Start-up or SMB on a Small Budget

Development Opportunities for Supervisors: Top 12 Resources & Tools

How an integrated CRM and marketing automation platform accelerates sales

How an integrated CRM and marketing automation platform accelerates sales

WHAT IS LIFECYCLE MARKETING AND WHY IT IS IMPORTANT?

Inside sales vs. outside sales: What are the key differences?

What is a sales blitz campaign?

Marketing technology system review – Clean contact data with Cirrom

SalesTech Video Review: @iPresentapp

The Final Cut #TopSalesTools of 2019 Announced!

Brainshark Acquires Rekener to Deliver Industry’s Only Data-Driven Sales Readiness Platform

SalesTech News: @TechTarget Priority Engine Email Alerts Help Sales Teams Take Immediate Action on the Best Opportunities in Their Territory

SalesTech News: @Brainshark Unveils READY20 – the Only Sales Enablement Event Dedicated to Furthering Sales Readiness

Industry news: @ZuantApp Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth

Brainshark Named Best Training Solution in 2019 Golden Bridge Awards

Cirrus Insight Announces Sean Piket as VP of Revenue

What is a sales funnel, and how do you build one that drives more sales?

Invisible.io Launches New RevenueGrid.com Sales Engagement Platform

May 13 – Customer Success Jobs

Revegy Reimagines Collaboration and Whitespace Mapping

Revegy and FinListics Announce Partnership Alliance

Qstream Unveils ‘Qcert,’ First-of-its-Kind Micro-Certification that Validates Mastery of Essential Job Skills and Competencies

Membrain Announces New Prospecting Engagement Playbooks Optimized for B2B Sales Teams

News: @ClearSlide Delivers Data-Centered Email Outreach and Improved Content Feedback

FinListics and Revegy Announce Partnership Alliance

Mastering Sales Excellence: Strategies for Business Growth

ringDNA Expands its Suite of Sales Engagement Solutions with the Addition of AI-Powered Sales Coaching

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