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Digital Marketing update webinars (June 2023)

Red Star Kim

Things continue to move at pace in the world of digital marketing and marketing automation (MarTech). It’s hard to find valuable and reliable sources of information so I wanted to share some insights from some excellent webinars I recently attended. Digital Marketing update webinars (June 2023).

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How to Make a Webinar Email Stand Out

Customer Think

If you haven’t noticed, Webinar emails have become extremely formulaic:* A couple of lines of copy stating the business problem to be addressed* 3-4 bullet points summarizing the agenda or main topics* a call to action, normally accompanied a desperate plea of “don’t miss this event” It might be another symptom of our AI-driven times, […]

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How to Understand and Thrive in Digital Sales

Hubspot Sales

While phone calls, meetings, and other familiar sales staples still have a place in the field, digital sales tactics — techniques conducted through virtual channels — have emerged and started taking up some serious space. But what, exactly, does "digital sales" entail? But what, exactly, does "digital sales" entail?

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Here’s How to Turn Every Webinar Registration into a Sales Conversation with Drift

Drift

Over the past few weeks, a number of customers have reached out to learn more about how we run our webinars and virtual events at Drift, particularly around the registration process. And as more of us shift efforts and spend to digital in this new climate, I wanted to share some tips on the sales side.

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How to Transform Your Supply Chain: Digitization for Decision-Making

Speaker: Hannah Testani, CEO of Intelligent Audit

The digital transformation of supply chains has already begun, so join us for this exclusive webinar to learn how to improve your company’s bottom line and, ultimately, your end customer experience. What KPIs are critical to measure in this new digital future. Turning raw data into clean data.

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How to Ensure Your Next Webinar is a Success (6 Practical Tips)

Customer Think

Are you thinking about hosting a social media webinar but don’t know where to begin? Perhaps you’ve hosted a webinar in the past but didn’t quite reach your goals. Either way, I know webinars are an extremely important marketing strategy for businesses across all industries.

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11/18 WEBINAR: Driving Digital Innovation through Crowdsourcing

Planview

Prioritizing digital innovation is only one of the many challenges leaders face in today’s idea-driven business climate. Clearly communicating why the goal matters — in this case, digital innovation — is the best way to motivate employees to participate.

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Mastering Intent Data: Understanding its Importance & Best Practices

Speaker: Joe Apfelbaum, CEO of Ajax Union

In this webinar, Joe Apfelbaum, CEO of Ajax Union and business strategist, will take you through the ABCs of intent data. Whether you're a seasoned marketer or just getting started, this webinar is a must-attend for anyone looking to stay ahead in the ever-evolving world of digital marketing.

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5 Essential Virtual Selling Practices Every Company Must Have by 2023

Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing

Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. In this webinar you'll learn: Best practices for virtually onboarding and training sales reps. You need to implement essential virtual selling processes or you will get left behind.

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New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Most buyers today spend approximately two-thirds of their journey digitally and anonymously before contacting vendors directly. Intent data can help B2B marketers reach active buyers earlier, influence their journey, and close more deals. However, not all intent data is created equal.

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Building a 5-Star Online Reputation for Your Business

Speaker: Brent Werbeck, GetMoreReviews Co-Founder

In today's digitized society, online reviews have all but supplanted word-of-mouth recommendations. In this webinar, you will learn: How online reviews impact your business. Your business has it all: the product, the plan, the team, the market. But do your online reviews reflect that accurately about you? Where do you even begin?