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What is Key Account Management? Strategy and Tips

Upland

Next let’s investigate the key account management process To be effective at managing key accounts, sellers need a strong and repeatable process in place. Here are a few tips directly from them on how account planning has helped them grow revenue in their most strategic accounts.

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65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

KAM Glossary (with 65 Definitions) To help strategic account managers / key account managers /sales professionals enhance their understanding of Key Account Management (KAM) , this glossary provides clear and concise definitions and explanations of essential terms, definitions, and concepts related to key account management.

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Key Account Manager vs Sales Manager: Navigating the World of Digital Key Account Management

DemandFarm

Is a key account manager the same as a sales manager? Meet Anna, a diligent Sales Manager at Brilliant Solutions , a thriving software company specializing in cutting-edge automation tools. Her daily tasks revolve around driving sales, managing the sales team, and ensuring sales targets are met.

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Benefits of Digital Key Account Management for Large Businesses

DemandFarm

The world of B2B selling has transformed dramatically in recent years, as the shift towards digitalization has changed the way businesses interact with one another. With the growing size of buying groups in the digital age, it is imperative to consider factors that play into the challenges and benefits of digital key account management.

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#020 The evolution of a key account manager, with Chris Ortolano

KAMCast

He comes from a background working in companies in the Energy, Brand Communications, and Lead Gen software sectors, where he held accounting and IT roles. Chris is also the community manager and founder at SalesStack , an online community for emerging B2B SaaS leaders to exchange and test new ideas.

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The Future of B2B Sales – How Digitalisation influences Sales

QYMATIX

High-quality technology and predictive sales software are the future of B2B sales. In the next five years, more and more companies will change the way they work through digitalisation and the use of new sales analytics software. – Managing directors or managers of medium-sized B2B companies.

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How to Implement AI-based Assistants in B2B Sales

QYMATIX

The Qymatix online course on “Implementing AI-based assistants in sales” provides you with a comprehensive insight into the working world of predictive analytics in B2B sales and which steps are necessary for a successful use of AI in sales. – Managing directors or managers of medium-sized B2B companies.

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