International Marketing Benchmark 2024 from Meridian West – AI dominates the agenda
Red Star Kim
FEBRUARY 1, 2024
And efforts to increase differentiation – perhaps through brand initiatives and service/client experience improvement (to counteract fee pressures and margin erosion) – should also increase in response. I was surprised to see the development of new services ranked so low. The list feels a little inward looking.
Let's personalize your content