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Busting the New Business Myth

The Center for Sales Strategy

I know it is important, but I’m sick and tired of hearing about new business. Truth be known, most sellers are sick and tired of hearing about new business … and their managers are sick and tired of talking about it! Facts Behind the Myth.

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Defeating the "No-Decision" Trap: The Power of Divergent Thinking

Holden Advisors

Is it the wrong solution, an inadequate business case, inability to get budget, or something else? In our experience, the real problem boils down to one thing—the inability to create and build a business vision that propels your customer’s organization to embrace change. What’s standing in your way? They sell potential.

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Book review – Great networking by Alisa Grafton

Red Star Kim

Her aims are to demystify the process of forming and reinforcing professional relationships and there’s a nod to Dr Ivan Misner – founder of BNI (Business Networking International). She busts the myth that the “likeability factor” is something you are either born with or not. Part 1 – The art of relationship building.

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6 Myths about Meeting Notes Keeps You from Growing

SmartKarrot

In any organization and particularly B2B business, the relevance of taking meeting notes cannot be undermined. . Let’s try to find out answers to these questions in this write-up by addressing some of the common myths about meeting notes. Meeting notes, however, are for business purposes. Meeting notes are important as they.

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Account-Based Marketing: Time to future proof your marketing efforts to become customer-led and team enabled.

Cosawi

The second article addressed the critical role of Executive Sponsor engagement and how it can impact the success and resilience of your strategic customer partnership when done well. In both our careers, we have seen sales and marketing joined at the hip; although sometimes siloed, they have traditionally worked together in parallel.

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6 Myths Busted about Working Remotely!

SmartKarrot

The other reason is because of the myths peddled around in regard to working from home. This article will provide you with the truths about remote work by debunking the 6 common myths concerning this working arrangement. The first reason is that such a work arrangement destroys the conventional working practice.

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Product Strategist: The Roles and Responsibilities in B2B SaaS

SmartKarrot

A product strategist is the one who looks for new opportunities, evaluates the product and performance of a company and helps in developing strategic plans that dwell and evolve in the long run. Aside from this, you should also know how to communicate a proposal effectively and market a product to your new investors or executives.

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