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Book review: All you need to know about commercial awareness by Christopher Stoakes

Red Star Kim

I invited him once to facilitate a junior professionals’ networking event for an accountancy practice – where he talked about one of his other books “All you need to know about the City” (latest version updated in 2022). And the important distinction between cash and profits is highlighted.

Finance 130
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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Some suggested focusing on reporting profit improvement instead. It may take time to build up to a full ROI analysis – especially where both digital and traditional methods of marketing and business development were deployed. 40% Selling (winning new clients). 10% Existing client development. 30% All of them.

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How to systemise account management in your agency, with Alex Raymond

Account Management Skills

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. We chatted about: – the importance of having a client development plan. – how to avoid client churn.

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Dec 22 – Customer Success Jobs

SmartKarrot

Work with the customer advocacy team to develop customer-specific case studies and references to share the team’s portfolio of account’s success. Strong empathy for customers and the capability for enabling profitable growth. Advocate customer needs/issues cross-departmentally and lead/resolve account escalations.

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Enterprise Account Management: Crafting the Perfect Playbook for Large-Scale Clients

SmartKarrot

Designing an Effective Playbook for Large-Scale Clients Developing an effective playbook for managing large-scale clients helps in driving consistent account growth and sentiment. E.g. Achieving account profitability along with meeting the customer value objectives. This is what enables scale and consistency.

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May 09 – Customer Success Jobs

SmartKarrot

Apply here: [link] Role: Customer Success Manager Location: London, England, United Kingdom (On-site) Organization: Tahora As a Customer Success Manager, you will be responsible for leading the roll-out of Tahora within the clients. Monitor client KPIs and targets to ensure success.

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Dealing with adversity as an agency owner, with Rebecca McIntyre-Smith

Account Management Skills

Why is this a good balance with you doing the sales and the client development? Gordon was a developer, he moved from development across so the company was started by Bart, developer, Ethan, designer, and Gordon developer. Jenny 03:50. So what’s Gordon’s experience? What is his thing?