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A Few Tips and Tricks for Capturing Media Attention: A Guide for Thought Leaders, Business Consultants, and Authors

Strategic Communications

For example, if you’re a business consultant, share a story about how your innovative strategies transformed a struggling company into a success story. Participate in Industry Events and Conferences Attending and speaking at industry events and conferences can provide excellent opportunities for media coverage.

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Setting Sales Goals – and reaching them

Arpedio

There wasn’t much strategic thinking back then, and there wasn’t a whole lot of planning. You need to be extremely sharp with your messaging, your marketing communication, and with what the sales people are going to say to clients. Prev Previous post Key takeaways from SAMA’s Annual Conference. 45 53 50 78 33.

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Preparing M&BD professionals for the future – learning, skills and knowledge transfer

Red Star Kim

At the 28 th PM Forum Annual Conference in September I (in my capacity as Head of Training and Learning Transfer of the Managing Partners’ Forum and PM Forum), co-presented breakout sessions with Julie McConnell of international law firm White & Case. Senior management and human resource professionals stressed the need for transparency.

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The 8-Part Guide To Leading A Successful Strategy Meeting

ClearPoint Strategy

Typically, leadership teams and strategy offices spend one to two days a year developing strategic goals, but then go back to their jobs, where daily operations squeeze out strategy. The binder with all the strategic thinking and planning just gathers dust on the shelf. Make sure you’re communicating with everyone necessary.

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How agencies are navigating the legalities of AI use, with Sharon Toerek

Account Management Skills

Sharon is the owner of IP and marketing law firm Toerek Law and the host of the Innovation Agency Podcast. Sharon is a very busy lady recently because she’s been helping agencies navigate the legal side of using generative AI and also is a speaker at this year’s Marketing AI Institute conference.