Luminas Strategy

JANUARY 15, 2024

Leaders are then encouraged to ask three additional questions to truly understand their actual current position: What is the one thing that makes our business special? How special is the one thing that makes our business special? How far are we willing to go to make the one thing truly special?

Customer Value 52

Customer Value Supply Chain Value Proposition Advertising 52

QYMATIX

SEPTEMBER 6, 2022

Between supplier price pressure, supply chain problems and customer anger: Why wholesalers win with value-based customer management. Which customers can order quantities be reduced in view of the supply chain problems and which are better off not in the interests of the company itself?

B2B 40

B2B Supply Chain Suppliers Decision-making 40

Mercuri International

MAY 12, 2022

There’s ‘traditional’ simple sales (think sales representative with a product portfolio) and complex sales (where a sale involves multiple components that make up the solution and/or numerous stakeholders). Customer value orientation. What has this got to do with customer value orientation, Value Based Selling, and risk?

Account Management 52

Account Management Supply Chain Management Stakeholders 52

Arpedio

MARCH 18, 2024

Maximizing customer lifetime value becomes an intuitive byproduct of an orchestrated customer success system. Enterprises that excel in making this a reality leverage their stellar customer satisfaction to secure organic growth.

Digitalization 52

Digitalization Construction Digital Transformation Supply Chain 52

Zendesk

MARCH 21, 2022

Every executive in the world spends part of their day wondering how to make their products and services stand out while still turning a profit. In this piece, we cover: Value chain definition. Benefits of value chains. Porter’s value chain. Value chain vs. supply chain.

Supply Chain 98

Supply Chain Logistics Suppliers Procurement 98