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Top Tactics for Selling to a Buying Committee

Brooks Group

Bigger deals usually mean bigger committees, which present unique challenges compared to selling to an individual decision maker or even a small group. Lack of clear authority, conflicting priorities, and the logistics of keeping 7, 10, or 12 people in the loop make the B2B buying process an increasingly tough sale.

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The Best Way to Prepare for an Executive Presentation [+ Checklist]

Account Manager Tips

Imagine you're at the front of a boardroom about to make a presentation. Make your first impression count The goal of any executive level presentation is to make sure everyone immediately feels this will be time well spent. DOWNLOAD NOW. The Value Proposition. Functional value. Individual value.

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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

There are infographics and the research report can be downloaded Outside the Box | Forsters LLP | Leading Mayfair law firm Forsters’ report, Outside the Box: Supporting an Industrial Evolution, is based on a survey by FTI Consulting’s professional research team in the first quarter of 2023. In ‘ The Discipline of Market Leaders‘ M.

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Account Based Marketing interview by Pfizer COE

Cosawi

Driven by her desire to make a real difference to patients’ lives and following a successful 30-year career in executive sales and marketing roles in the pharmaceutical and biotechnology industry, Dominique now advices organizations on effective KAM business transformation and implementation. Change involved everyone.

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Cracking the Consulting Code: Top 10 Innovation Frameworks

Flevy

Based on sales and downloads of the FlevyPro frameworks , here is what we found to be the top 10 Innovation frameworks used by management consultants. Profit Formula : Examining how value is captured and profitability is achieved within different business models.

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Consultative Selling Tips: How to Sell to Procurement Managers

Brooks Group

Buyers generally make up their minds in the first few seconds whether the time spent with you is going to be valuable. This makes it far more likely they will listen to you—and that you’ll make the sale. They make buying decisions about products and services they don’t personally use.

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Sales Discovery Questions: Best Practices of Successful Sales Teams

Brooks Group

Needs & Buying Process = 2nd Most Effective In addition to understanding the buyer’s needs, this approach explores their buying process, decision-making criteria, and potential roadblocks or objections. or, “What makes that particular issue challenging?” But the most successful teams use the best approach: needs and wants.

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