Upland

JULY 12, 2023

MEDDIC is not actually a healthcare term. It’s a sales acronym. And it’s all about deal qualification MEDDIC – a deal qualification framework Many think that MEDDIC is a sales process , but it’s really a deal qualification framework with multiple processes for decision criteria, decision process, etc. aimed at helping sales teams assess the viability of a sales opportunity.

Decision-making 195

Decision-making Sales Account Planning Healthcare 195

The Center for Sales Strategy

JULY 12, 2023

Training. It is usually something that we undergo when we begin a new position or new company, but the best sales organizations, like the best sports teams, are constantly training all of their people. Simply put, well-trained salespeople drive more revenue. Training should be seen as an essential ongoing investment designed to develop and help each of your salespeople grow.

Sales Training 88

Sales Training Sales Organization 88

Zendesk

JULY 12, 2023

The pandemic had a profound impact on people and industries across the world, with lasting changes to the way many people work and travel. Travel has now rebounded and, in some cases, even exceeded pre-pandemic levels. Most hotels and resorts worldwide have now reached or exceeded 100% of 2019 occupancy. That said, hospitality brands continue to face challenges that impact their ability to consistently deliver a high level of service to their guests, including: Labor shortages: Like most industr

Supply Chain 93

Supply Chain Digital Transformation Innovation Management 93

Hubspot Sales

JULY 12, 2023

Building rapport is central to any successful sales effort. It makes your interactions feel more human, frames you as a consultative resource, puts prospects at ease, and ultimately helps you develop trust on a limited timeline. But ineffective rapport building can read as sleazy, disingenuous, or flat-out strange. And if you exhibit any of those qualities, you're going to have a hard time sustaining productive conversations with prospects — let alone closing deals.

Sales 91

Sales 91

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Insightly

JULY 12, 2023

Demand generation is rapidly changing and today’s marketers know it. You must be hyper aware of which demand gen channels are performing so you can spend your budget wisely. At the same time, you must always be exploring and testing new channels so when existing channels begin to show signs of overuse, you have options. For those who are new to the game – or anyone that needs a refresher – let’s start with definitions.

CRM 52

CRM Leadership Marketing Decision-making 52

DemandFarm

JULY 12, 2023

In episode 11 of the Shift podcast, Dr. Karthik Nagendra, CMO at DemandFarm, interviews Julie Lentz, Head of Retail Industry Media Sales for Google. Learn how organizations can develop a digital-first approach to sales that not only engages customers but also fuels revenue growth. In this podcast, you’ll learn: 1. The importance of balancing data and relationships in key account management 2.

Digitalization 52

Digitalization Digital Transformation Key Account Management Retail 52

AchieveIt

JULY 12, 2023

There’s a TON of information out there about strategy and strategic planning. Courses, newsletters, books, podcasts, and more. The problem? Well…it’s execution. Organizations create plans but often struggle to implement them. And there’s a huge gap in actionable insights available on strategy execution. So, we’re fixing that.

Banking 52

Banking Organization 52

Customer Think

JULY 12, 2023

Cordial leverages ID Graph add-on to identify customers through anonymous user data and drive ROI

Marketing 52

Marketing 52

SmartKarrot

JULY 12, 2023

Organic growth refers to natural and sustainable growth in a business’s customer base and digital presence without paying heavily for advertisements. It is the process of seamlessly attracting the target audience, without running behind them with a sales pitch. In today’s highly competitive business environment, organic growth is essential for every business to be sustainable in the long run.

Organization 10

Organization Advertising Digitalization Business Growth 10

Customer Think

JULY 12, 2023

Editor surfaces business information and lets merchandisers customize how products are displayed with a simple drag-and-drop function

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Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Arpedio

JULY 12, 2023

Account-Based Marketing (ABM) vs Account-Based Selling (ABS) ← Back to blog In the ever-evolving sales ecosystem, businesses are continuously embracing new approaches to stay ahead of the competition. While account-based selling is familiar to most sales teams, and marketers understand the significance of targeted campaigns, there is still ambiguity surrounding the implementation of ABM and ABS programs across an organization as a whole.

Marketing 52

Marketing Advertising Decision-making Communication 52