Mon.Oct 02, 2023

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How to Choose the Best Sales Training Company For Your Business

Sales Readiness Group

Choosing the best sales training company for your business is more than just a decision. It is an investment in the future success of your sales team. But what makes sales training such a crucial component of this process? Let's explore the benefits of sales training and key considerations for finding the best sales training company.

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Lean Startup Methodology

Flevy

Traditional Startups demand that the entrepreneurs formulate a comprehensive 5-year Business Plan. The approach that traditional startups typically adopt is a linear, effort-intensive, and costly process that necessitates in-depth reflection, planning, and execution with minimal customer interaction and feedback. The approach requires careful deliberation over detailed financial projections during the planning phase to make potential investors believe that it’s a viable investment.

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Why Roleplay Is A Winning Sales Training Strategy

Sales Gravy

Why Roleplay Should Be A Key Part of Your Sales Culture In this podcast, Jeb Blount, Jeremy Olson, and Kristin Isaacson discuss the importance of role-playing in sales. They emphasize the need for leaders to create a culture of role-playing and accountability within their teams. They also highlight the benefits of role-playing in helping salespeople improve their skills, gain empathy for the customer's perspective, and build confidence.

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Words! What are they good for?

Zendesk

This year marks the 20th anniversary of Cybersecurity Awareness Month. A lot has happened since government and industry first came together to raise awareness about cybersecurity. Significant advances in technology gave us more powerful threat defenses. General knowledge about cybersecurity also improved (though there’s always more to learn), and businesses are better educated about how to protect themselves.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Sales Forecasting Techniques for the Year's Final Quarter

The Center for Sales Strategy

Are you tired of missing out on your sales targets quarter after quarter? Sales forecasting involves predicting future sales patterns and identifying opportunities and risks within your market. By using proven techniques, you can gain a deeper understanding of customer behavior, optimize your sales strategies, and make informed decisions to drive growth.

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Report: IT leaders tackle new challenges with security, AI & CX

Zendesk

IT leaders have been responsible for keeping systems up to date and managing security issues. With the last few years framed by both economic volatility and rapid changes in technology – namely in advancements in AI – priorities are shifting. Half of IT leaders we surveyed say that they’re being asked to do more with fewer resources. While digital transformation and systems integration are a constant, customer and employee experience, AI and data security top of mind for IT leaders.

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Developing a scalable customer feedback strategy with Squarespace’s Rapha Fontes

Zendesk

After Squarespace launched in 2004, its sole employee for several years was founder Anthony Casalena, who steadily built up his website building business by maintaining an intense focus on customer satisfaction and feedback. Now, almost two decades later, the publicly-traded company continues to place great importance on customer feedback. Raphael Fontes , senior vice president of customer operations at Squarespace, joined Conversations with Zendesk podcast host Nicole Saunders recently to expla

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4 Ways to Ensure Your Sales Kickoff Meeting Drives Results

Brooks Group

There’s a good chance you’re in planning mode for your annual sales kickoff. Organizations sink huge amounts of time and money into this annual event aimed at aligning teams to boost sales performance in the upcoming year. But are you getting the value and improving sales performance enough to justify your investment? Even the most well-planned events don’t pay off if you haven’t inspired, trained, and motivated your salespeople enough to increase their productivity and close more deals for the

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Overcoming government regulations and launching a marketplace with Epidemic Sound’s Founder, Oscar Hoglund

Zendesk

Starting your own company is one thing; the hours behind building relationships with potential customers, developing your product and your brand, as well as meeting with investors can be overwhelming. Disrupting an entire industry through legislation, however, is another thing entirely—just ask Oscar Hoglund, co-founder and CEO of Epidemic Sound. Fourteen years ago, Hoglund and his co-founders created Epidemic Sound, a SaaS company based on revolutionizing the way music is used online—especially

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How to Cut Churn Rates in Half: A Churn Reduction Playbook

SmartKarrot

In today’s highly competitive business landscape, retaining customers has become more critical than ever. Churn—the rate at which customers stop using a product or service—is a challenge many businesses face. But, with the right strategies and approach, you can significantly reduce churn rates and drive long-term customer success. In this post, we list out 15 key points in a customer life-cycle journey to cut churn rates by half. 1.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The 5 Worst Types of Sales Messages and How to Fix Them, According to Reforge's COO

Hubspot Sales

You don’t get many chances with your prospects. Send a self-serving, pointless, or pushy email, and they’ll probably write you off. Do it again — and they definitely will. As a result, you should think carefully about every message you send. Does it provide new information? Does it have a clear purpose? Does it somehow benefit the buyer? If you can’t answer “yes” to all three of those questions, head back to the drawing board.

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The Ultimate Guide to Creating Effective Playbooks for Your Customer Success Team

SmartKarrot

In the outcome-driven world, creating a customer success playbook that resonates is not merely a strategy; it’s an art. It requires vision, knowledge, determination, and iterations to get a highly effective playbook. A well-crafted playbook serves as a north star for customer success teams that produce consistent results. Based on the business, organization maturity, and past experiences playbooks can be very different in serving the same needs.