Red Star Kim

SEPTEMBER 26, 2022

Last week I was joined by a group of marketing and business development (M&BD) Assistants (and some Executives) from law, accountancy, actuarial and consultancy firms for a half day PM Forum workshop on “Practical and professional skills for Marketing and Business Development Assistants”. From the discussions, exercises and polls they come across as impressive group.

Digitalization 147

Digitalization Media Marketing Communication 147

Software Sales Guru

SEPTEMBER 26, 2022

Which wins in an A/B test? Pitch Deck vs. Diagnostic Deck A buyer needs to understand your offering, so you should walk them through the Corporate Pitch deck in your first meeting, right? Here are seven observations from call recordings that compare these two approaches: Discovery calls that employ a Corporate Pitch Deck Discovery calls that use my Diagnostic Deck Since you may suspect that.

Software 130

Software Software Meetings Sales 130

The Center for Sales Strategy

SEPTEMBER 26, 2022

Finding talented salespeople has never been easy. Finding naturally talented salespeople has always been more difficult than finding successful sellers. Far too often, we confuse success with talent. We go after the big name at the big competitor who has some big sales numbers. Experienced salespeople tend to have bad habits that follow them. We default to looking and hiring experienced salespeople over inexperienced talented salespeople because it's easier.

Sales 115

Sales 115

Hubspot Sales

SEPTEMBER 26, 2022

There's a sweet spot in sales. It's when a prospect's needs perfectly align with your offerings. But when you fail to find it, you end up chasing the wrong leads. The good news? More than half of sales reps saw improved lead quality this year. But one question remains: how did they do it? Let's look at a few strategies sales professionals are employing in 2022 to achieve better lead quality.

CRM 89

CRM Prioritization Sales Acquisition 89

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Sales Readiness Group

SEPTEMBER 26, 2022

“Fall in love with the problem, not the solution.” That’s how Uri Levine, the co-founder of Waze, the world’s leading navigation app which Google acquired, boiled down the secret of successful entrepreneurship.

Sales 62

Sales 62

Strategic Communications

SEPTEMBER 26, 2022

17877227 – social media. A while ago I experienced an interesting phenomenon related to the release of my monthly e-letter. I’ve gotten into the practice of posting notices to various LinkedIn groups when a new e-letter is available, inviting new subscribers. I’ve been doing this for about 14 months now and usually pick up 10-15 new subscribers each month.

e-Learning 52

e-Learning Advertising Digitalization Publishing 52

MDI Training

SEPTEMBER 26, 2022

How to become resilient? Your personal superpower. Meeting the challenges in the VUCA/BANI world. In this article you will get an insight into key competencies as well as starting points to strengthen your own resilience. Concrete reflection questions and tips for implementation will let you become a “pro” of your own superpower. VUCA & BANI.

Leadership 97

Leadership Digital Transformation Digitalization Management 97

SmartKarrot

SEPTEMBER 26, 2022

SaaS organizations are continuously trying to determine how to facilitate rapid and sustainable long-term growth. However, as customer expectations and market trends continue to evolve at exponential rates, generating and converting new prospective customers can be an extremely difficult process. Therefore, prioritizing expansion revenue as well as calculating and analyzing Net Revenue Retention has become an established standard across the SaaS industry.

Investors 10

Investors Facilitation Prioritization Customer Success 10

Luminas Strategy

SEPTEMBER 26, 2022

Whether speaking with HR, IT, Training, Finance, or another business unit, the Sales leader needs to begin with: “If I had X, it would drive revenue like this.” written by Michelle Seger, Partner, SalesGlobe W hile you can’t expect a Sales Enablement team to do everything, you should know what the team does, what it doesn’t do, and what it could be doing to drive sales.

Finance 52

Finance Sales Account Planning Organization 52

Peter Simoons

SEPTEMBER 26, 2022

“ The single biggest problem in communication is the illusion that it has taken place. ” . This great quote by George Bernard Shaw highlights so much concerning the difficulties of communication. Every person is different and therefore might perceive communication differently than the other person(s) involved in the same communication. Communicating in Alliances and Partnerships is adding an additional layer of confusion to communication.

Communication 52

Communication Information Technology Publishing 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Zendesk

SEPTEMBER 26, 2022

Every journey begins with a single step. And nowadays, every sales journey starts with a single click. As sales reps guide their leads through the sales pipeline , they’re certain to have numbers on the brain: talk time, conversion rates, and quote-to-close ratios—all pointing to the company’s sales revenue. But what is sales revenue, exactly, and why does everyone care about it so much?

Supply Chain 52

Supply Chain Profitability Sales Government 52