Strategic Account Management Association

AUGUST 6, 2021

Director Global Account Management, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. Responding to Market Shifts. By Shahaboddin Wahdatehagh, Sr. Garnering Executive and External Support.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

Arpedio

APRIL 29, 2024

SAM professionals are not just account managers; they play a pivotal role as value creators, ecosystem orchestrators, and pioneers of data-driven decision-making, crucial for unlocking market share and profitability.

Key Account Management 52

Key Account Management Account Management Ecosystem Leadership Global Accounts 52

Cosawi

JULY 14, 2021

Account Based Marketing interview by Pfizer COE. In conversation with Dominique Côté from Cosawi Consulting– shining a light on the essential role of marketing in KAM. We talk to Dominque Côté about the central role of marketing in Key Account Management (KAM). Change involved everyone. It takes two to tango .

Co-Creation 52

Co-Creation Marketing Value Proposition Key Account Management 52

KAM With Passion

MARCH 28, 2022

First, the buying centre is made of a lot of stakeholder s with different views and expectations. Third, the definition of what will be purchased eventually is not fixed : numerous modular platforms are available on the market and a CRM project is not only about software but also about consulting and training.

Procurement 130

Procurement Stakeholders CRM Government 130

KAM With Passion

MARCH 17, 2022

The customer was a regional market leader in software technologies for online payments through a network of affiliates. The term complex refers to the number of stakeholders involved in the buying process, to the duration of the buying process and to the level of stake and risk presented by the purchase for the buying organisation.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

DemandFarm

APRIL 13, 2023

Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.

Key Account Management 52

Key Account Management Account Management Management Value Proposition 52

DemandFarm

APRIL 26, 2023

They must also collaborate with marketing, sales, and product development teams to ensure that their clients receive the best possible service and support. While the key account management practice is demanding, it also offers many benefits. Key account management provides exposure to different departments within the company.

Key Account Management 52

Key Account Management Account Management Interpersonal Skills Management 52