article thumbnail

Consultative Selling Tips: How to Sell to Procurement Managers

Brooks Group

Procurement managers have a reputation for focusing only on price. Or can sales professionals engage purchasing managers, buyers, and agents differently to have more success selling to them? Sales professionals who sell in a way that reflects their understanding of this concept will see more success and ultimately close more sales.

article thumbnail

Top Tactics for Selling to a Buying Committee

Brooks Group

These stakeholders typically fall into four primary categories: Decision Makers Decision makers hold the ultimate authority for the purchase. Their choices directly shape the direction of the procurement process and determine which solutions are selected. They play a crucial role in securing buy-in and consensus among stakeholders.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How complex is your complex sale? An analogy with Judo belts

KAM With Passion

Let’s look at a few typical B2B sales situations and match each of them with a judo belt. A procurement person is chartered to buy concrete for a construction site or stainless-steel bolts and screws for a maker of industrial machines. The presence of impacted stakeholders outside the buying organistation.

article thumbnail

Dealing With The Different Levels Of Stakeholders In The Buying Company

MTD Sales Training

You’ll be well aware of the different levels of stakeholders in the companies you are dealing with. These are often in the procurement division and their sole purpose is to gain the best value for the company. MTD Sales Training | Sales Blog | Image courtesy of Dollarphotoclub. Economic Buyers . Happy Selling!

article thumbnail

Selling to the C-Suite: Strategies for Reaching Executive Decision Makers

Brooks Group

Purchase decisions often involve multiple stakeholders and a longer sales cycle. After completing sales training , your team will be more equipped to target key decision makers. Learn More Find out how our sales training and development programs can upskill your team to sell to the C-suite.

article thumbnail

Servitization: How to Empower Sales to Drive Growth, Loyalty and Value

Showpad

At this stage, ongoing Sales training and coaching is absolutely crucial to embrace new processes. Although Sales training plays a key role in capitalizing on servitization, our recent research revealed that in manufacturing, Sales training stops after induction for more than half (53%) of staff.

article thumbnail

The Perplexing Power of Process & Methodology in Complex B2B Sales

Mike Kunkle

To the point of those who suggest that sales process is no longer linear, the root cause of that is the fact that the buyers are in control of their journey, timing, budgets, when they respond, and how they work together to decide. Some committees hum; others are more like a ragtag band of misfits.

B2B 198