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28th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023)

Red Star Kim

Preparing M&BD professionals for the future – learning, skills (kimtasso.com) Neuroscience for learning and development by Stella Collins (kimtasso.com) Thought leadership Veteran professional services PR guru Tim Prizeman joined Rhea Wessel from The Thought Leadership Institute. His QR code to pose questions was well used.

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14 Pro Tips for Running a Successful Business

Hubspot Sales

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. Census Bureau, the overall number of business applications began to recover in late 2009 and has been trending up for the past ten years. Source: Capterra. According to the U.S.

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Growth Implications of Outbound Lead Gen For Agencies

Liston Witherill

I have a distant family member who lost millions of dollars in the  Stanford Ponzi scheme back in 2009. Outbound lead gen is when you initiate communication and send it directly to a specific person.   Exits are easier to come by and more profitable when you have a repeatable system in place.  And the last point. 

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Growth Implications of Outbound Lead Gen For Agencies

Liston Witherill

I have a distant family member who lost millions of dollars in the Stanford Ponzi scheme back in 2009. Outbound lead gen is when you initiate a communication and send it directly to a specific person. Exits are easier to come by and more profitable when you have a repeatable system in place. And the last point. That's fine.

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Book review – Managing Brands

Red Star Kim

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. Branding benefits include: customer recognition, competitive differentiation, communication of benefits, customer loyalty, extension to other products and building brand equity.

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4 Growth Strategies Used By The Most Successful Companies

Hubspot Sales

Whether it's customers, revenue, locations, leads, mentions, or profits, you've got to play the growth game if you want to be successful in business. The service hit its million users milestone by April 2009 , doubled to two million only five months later, and to three million just two months after that. But they succeeded.

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Agency processes and client management, with Rob Da Costa

Account Management Skills

Da Costa Coaching helps agency owners build their business in a profitable, sustainable and enjoyable way. Rob started his PR agency in the early nineties and after eleven years he had built it up to 25 people, at which point he sold it and started Da Costa Coaching in 2007. Big warm welcome, Rob. Rob Da Costa Thank you.