Red Star Kim

MAY 11, 2023

Brands have attributes, values and personality – customers will perceive or make associations with a brand that can be positive or negative. Google ZMOT (Zero Moment of Truth) describes this less as a journey and more as a flight map: Zero moment of truth (ZMOT) decision-making moment – Think with Google.

Management 130

Management Co-Creation Publishing Leadership 130

QYMATIX

OCTOBER 16, 2023

Additionally, internal problems such as management changes and difficulties in decision-making also contributed to the company’s financial troubles. Despite surviving World War II, the Berlin Wall, and the 2009 crisis, it could not withstand insolvency. You can read our four-part story here.

B2B 40

B2B Retail Artificial Intelligence Manufacturing 40

Hubspot Sales

MARCH 15, 2019

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. Census Bureau, the overall number of business applications began to recover in late 2009 and has been trending up for the past ten years. Make a plan. Source: Capterra.

Decision-making 145

Decision-making Small Business Digitalization e-Learning 145