Red Star Kim

NOVEMBER 1, 2023

At the recent PM Forum workshop on “Selling processes and sales skills for marketing and business development professionals” we focused on sales and selling challenges in professional services. Delegates from legal and accountancy practices in the UK and overseas (Brussels and Amsterdam) shared how to tackle those challenges.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Red Star Kim

FEBRUARY 8, 2024

At the recent Business Development for Professionals – 2024 Virtual Conference – MBL Seminars I presented a session entitled “Supporting Fee-Earners in Sales Targeting”. Here is a summary of the sales targeting toolbox for professional services firms.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

QYMATIX

MAY 25, 2021

Machine learning (ML) and artificial intelligence (AI) hold the key to a tremendous improvement in sales controlling efficiency. Unfortunately, sales controllers in medium enterprises so far could not afford the implementation cost of artificial intelligence. In our sales controlling case, experience with sales data.

Artificial Intelligence 98

Artificial Intelligence B2B e-Learning Sales 98

Red Star Kim

MARCH 16, 2023

And incentive and reward systems drive attention on short term sales rather than long term relationships. As well as an attitude shift, cross-selling and referrer management require skills to learn about, talk to and forge relationships with internal colleagues and external referrers. What will clients/referrers be interested in?).

Key Account Management 130

Key Account Management Onboarding Communication e-Learning 130

Openview

OCTOBER 25, 2018

When Kevin Gaither was hired as the forty-ninth employee at ZipRecruiter , the closest the organization had come to talking about sales was to say that they didn’t want to have a call center. A leading online employment marketplace, ZipRecruiter had experienced astronomical growth since launching in 2010.

Sales 95

Sales Customer Success Communication Marketing 95

KAMCast

MARCH 18, 2021

You are, in essence, risking showering the client with an ill-timed pitch fest, and a ‘spray and pray’ sales approach. Since 2010, she has run a strategic digital marketing agency, Harbour 32, with her Swedish husband.

Account Management 52

Account Management Key Account Management Digitalization Profitability 52

SBI

FEBRUARY 19, 2020

Zuant , the award-winning mobile lead capture cloud solution, announces record client growth and event set-ups year-over-year since it’s launch in 2010. CMOs, event marketers and sales reps are spending considerable time and budget exhibiting at shows. Zuant allows marketers to track their ROI from events in terms of sales revenue.

Marketing 27

Marketing Account Planning Digital Transformation CRM 27