Red Star Kim
JUNE 15, 2023
At the start of June I had the pleasure of leading PM Forum ’s “Towards KAM (and ABM) – Helping fee-earners with client relationship management” online workshop. Delegates were from legal and accountancy firms in the UK, Channel Islands, Germany and United Arab Emirates. How should firms identify their strategic accounts?
Brightbridge Consulting
OCTOBER 12, 2019
Defining key account management. After much discussion The Association for Key Account Management (AKAM), of which Alistair Taylor, Managing Partner of Brightbridge is a main Board Member, agreed on the following definition of key Account management. Formal definitions.
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Red Star Kim
JANUARY 5, 2023
I’ve summarised some of the main “back to basics” themes emerging from discussions: Referrer Management Strategies – Rationale and Challenges. Rationale – Key reasons to develop referrer management strategies . For some services, referrer management is the only effective strategy. . Observe the Pareto principle.
Red Star Kim
NOVEMBER 1, 2023
Data – CRM (Client Relationship Management) and CDP (Client Data Platforms) are often lacking. Processes and skills for managing opportunities and pipelines can be lacking. Time and capacity – Many fee-earners are stretched and compelled to manage large amounts of client work under heavy time pressures.
QYMATIX
JUNE 8, 2023
This course is particularly suitable for – B2B sales specialists: strategic and operational sales managers, field and office sales representatives, key account managers and sales managers. – Managing directors or managers of medium-sized B2B companies.
QYMATIX
JUNE 1, 2023
This course is particularly suitable for – B2B sales specialists: strategic and operational sales managers, field and office sales representatives, key account managers and sales managers. – Managing directors or managers of medium-sized B2B companies.
QYMATIX
JULY 5, 2023
This Course is particularly suitable for – B2B sales specialists: strategic and operational sales managers, field and office sales representatives, key account managers and sales managers. – Managing directors or managers of medium-sized B2B companies.
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