Red Star Kim

JUNE 15, 2023

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. Others may find that the M&BD team is responsible for research.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130

Red Star Kim

SEPTEMBER 8, 2023

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. As well as marketing and business development executives and managers there were also those in specialist pricing and bid roles.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Arpedio

NOVEMBER 30, 2021

The overlay of various interaction media and multichannel customers complicates ‘how’ buyers now interact with sellers and the speed of innovation makes it difficult for customers to keep track and make informed purchase decisions. We asked Jeppe Tølløse, our Account Manager and Private Equity responsible on some tips.

Digitalization 52

Digitalization Account Management B2B Decision-making 52

Red Star Kim

DECEMBER 5, 2023

Another delegate suggested using monday.com | A new way of working to integrate all action lists and help avoid being overwhelmed by so many tasks.

CRM 130

CRM Marketing Interpersonal Skills Client Relationships 130

QYMATIX

JULY 13, 2021

It proves nevertheless tricky, to estimate the long-term consequences of a buy or build decision, which often leaves key account managers struggling. The pace of technology innovation is accelerating at an almost exponential rate, making it difficult for the average internal IT groups to cope with this pace of change.

B2B 52

B2B Artificial Intelligence e-Learning Sales 52

Red Star Kim

SEPTEMBER 26, 2023

I presented a methodology to design marketing and BD team structures in November 2015. They may be project-based to support innovation projects. see Advanced Marketing Management: Principles, skills and tools (kimtasso.com) ). An allied development is those in Account Based Marketing (ABM) roles.

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130

Red Star Kim

SEPTEMBER 5, 2023

Topics include: Professional and Practical skills for Marketing & BD Assistants, The Proactive Marketing Executive and Future Marketing Manager. And skills workshops on: Assertiveness, Commerciality, Creativity, Coaching, Consulting, Engagement and buy-in, Selling, Thought Leadership and Writing.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147