Red Star Kim

DECEMBER 18, 2023

In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The workshop covered strategic thinking, business strategy and marketing and business development (MBD) strategy. The delegate aims, views and key takeaways are shown below. We looked at case studies from professional services firms.

Marketing 130

Marketing Strategic Thinking Artificial Intelligence Stakeholders 130

Red Star Kim

MAY 2, 2023

It used data from Russell Reynolds of nearly 5,000 job descriptions between 2000 to 2017 – for positions including CEO, CIO, Head of HR and CMO. Strategic thinking: Senior professionals will need to be able to see the big picture, identify trends, and make decisions that support the long-term success of the business.

Emotional Intelligence 130

Emotional Intelligence Leadership Decision-making Publishing 130

Red Star Kim

FEBRUARY 16, 2023

This relates to the idea of leaders being either visionaries or operators Case study – Schultz at Starbucks Start by building a bold but executable strategy What are we great at?

Value Proposition 130

Value Proposition Government Facilitation Profitability 130

Red Star Kim

DECEMBER 2, 2022

Strategic thinking – Audits, assumptions and alignment (kimtasso.com). Strategic thinking. Proactive Marketing Executive workshop (kimtasso.com) February 2017. Marketing basics – Marketing audits with onions and pestles (kimtasso.com). Marketing and Business Development Planning in a Nutshell (kimtasso.com).

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

Red Star Kim

NOVEMBER 9, 2023

This one is equally helpful for experienced leaders and students first grasping the principles of strategic thinking. The author clarifies the strategic process while guiding the reader through it to create a new strategic mindset. Unusually, he has accolades for both customer service and human resources.

Strategic Thinking 147

Strategic Thinking Decision-making Innovation Facilitation 147

Red Star Kim

JUNE 7, 2023

I was delighted to return to Dublin to lead an in person training workshop for PM Forum Ireland on “ Being more strategic” with delegates from law, accountancy and consultancy firms. We considered strategic thinking, business strategy and marketing and business development strategy. 1 firm in Ireland.

Artificial Intelligence 130

Artificial Intelligence Transportation Digital Transformation Innovation 130

Account Management Skills

JUNE 15, 2021

?. This week I invited my good friend, Ceylan Boyce to talk to us about strategic thinking and getting brief writing right. Then I opened my own strategic consultancy in 2012, and worked for major healthcare companies, and health or wellbeing related companies. what’s the implication of having a shitty brief.

Account Management 52

Account Management Management Advertising Healthcare 52