10 Trends – Annual International Marketing Benchmark by PM Forum and Meridian West
Red Star Kim
JANUARY 16, 2023
Over 70% anticipate a downturn in the economy in 2023 compared to 2022, but respondents believe that professional services will be more resilient than other sectors. I’m surprised at inward looking nature of the highest-ranked factors and how low both technology and innovation appear to be on firms’ agendas. The figures were 2.3%
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