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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

Meanwhile, elsewhere in the centre a team from Man Bites Dog and Baker McKenzie led a masterclass on thought leadership as the smart growth strategy. And many are looking forward to her book launch in March 2023. Alan Gotto, chair of Consultancy Procurement Council. Sustain momentum. Deploy MarTech.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

This puts segmentation and targeting at the top of the strategy agenda A Marketing Week survey in 2023 revealed that marketing strategy is the most undervalued skill by businesses. The second question is “ Where will we play?”. So targeting is often more important and more challenging.

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The Perplexing Power of Process & Methodology in Complex B2B Sales

Mike Kunkle

Sellers sometimes work with professional procurement leaders and company executives who work together frequently and have processes and policies to guide their purchase pursuits. Servant leadership is a better concept today, and I prefer “influence” and “guide” to control, per se. Choose wisely.

B2B 198
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Is billing by the hour killing your account manager’s proactivity?

Account Management Skills

Pricing based on number of hours spent has been the mainstay for agencies for decades but this is coming to an end – with procurement now looking closely at how agencies are adopting time saving AI tools to make the job quicker!

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Reimagining Business As Usual: Corporate Leaders on Moving Forward During Challenging Times

Quip

With the social unrest, George Floyd, Breonna Taylor, and Jacob Blake, what’s your take on inclusion and accountability in the leadership role? We need political change to address root causes, and leadership from world leaders not just company leaders. representation of black employees by 50% by the end of 2023. Set some goals.

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Revenue Operations / RevOps Career Path: What It Is & How to Get Started

Insightly

In fact, LinkedIn’s 2023 jobs analysis report found that “Head of Revenue Operations” is the fastest growing role in the US. As of September 2023, a quick LinkedIn search returns more than 14,000 open roles in the US with “revenue operations” in the title.

Finance 52
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Revenue Operations / RevOps Career Path: What It Is & How to Get Started

Insightly

In fact, LinkedIn’s 2023 jobs analysis report found that “Head of Revenue Operations” is the fastest growing role in the US. As of September 2023, a quick LinkedIn search returns more than 14,000 open roles in the US with “revenue operations” in the title.

Finance 52