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SUSTAINABLE SAM: ARE YOU READY FOR THE NEW REALITY?

Strategic Account Management Association

” Finally, the dramatic increase around the world in government intervention in sustainability is also a key factor. For example, the UK government committed itself to legally binding targets in its 2008 Climate Change Act and will showcase its efforts at the COP26 UN Climate Change Conference in Glasgow, Scotland, this November.

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9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Why is key account management important? Well, i f you don't have key account management in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection. Key account management is the secret to grow revenue and customer retention.

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Account management software: What is it, and what are the best tools?

PandaDoc

If your company wants to increase sales and nurture existing customers, account management software could be the perfect tool to propel you to success. This guide will discuss what account management software can offer you, the main benefits and features to look for, and our assessment of the best solutions on the market.

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10 Trends – Annual International Marketing Benchmark by PM Forum and Meridian West

Red Star Kim

Higher salary demands will put further pressure on profits/margins unless firms raise prices significantly (which some are doing). Nearly two-third of firms (63%) place this among their top three management priorities. Improving/establishing account management. Improving project management on client engagements.

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How to lead a client services team in an award winning digital marketing agency, with Beth Sharma

Account Management Skills

He’s brilliant, just go and ask for his advice and I went and had a coffee with him, and he just said, there’s an account management position open, do you want it? I hadn’t really been trained professionally as an account manager. And then finally, it’s client profitability. Beth 09:22.

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Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

In 2016 I wrote a post on the five foundation steps for stakeholder management success in key account management, that was well received and guided lots of leaders. Stakeholders influence can be both positive or negative on project sign off, commercial profitability, resource access and long-term relationship success.

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Land and Expand: Strategy for Sustained Growth

Arpedio

Establish strong relationships with local government entities for regulatory guidance and support. Each market has its own laws and regulations governing various aspects of business operations, including licensing, intellectual property, employment, and taxation.