article thumbnail

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. How should firms identify their strategic accounts? Why do law firms needs SAM?

article thumbnail

How to Boost Sales Productivity with Account Planning

Upland

Greater team collaboration: Account planning often involves multiple departments, such as marketing, customer success, and technical support. This cross-functional teamwork helps you foster more unified and effective customer account management. Revenue growth: Ultimately, account planning means growth.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Stakeholder Management: A Must Read Guide

Arpedio

Before we go into further detail with stakeholder management, let’s first clarify what an actual stakeholder is: A stakeholder is any individual or group that has an interest in, or can be affected by, the actions or decisions of a business.

article thumbnail

What can creative agency account managers learn from an account manager in the software industry, with James Aldrich

Account Management Skills

James Aldrich is a major account manager with over twenty years experience in both business development and account management in the software industry. Why business development and account management are similar roles. * Why business development and account management are similar roles. *

article thumbnail

How to grow your independent agency, with Agencynomics co-author Peter Hoole

Account Management Skills

– what point in the agency’s revenue growth does an agency typically employ their first account manager? – and the implications of having a hybrid account manager (someone who plays the combined account manager and project manager role, versus keeping the roles separate).

Finance 52
article thumbnail

Rethink Sales Podcast: Keys to Private Equity Success

SalesGlobe

And, you know, having the money sit idle isn’t helping the shareholders any, right, so they’re taking more risk right now to deploy their money. You know, an account manager, one company might be very reactive. And an account manager in our company was a quota based farmer that drove growth year over year 20%.

article thumbnail

Agency mergers and acquisitions, with Mark Sainthill

Account Management Skills

If you have an account manager in your team, or perhaps you are an account manager and you’re looking to upskill, my next agency Account Accelerator (TM) training programme starts on March 28th 2023. You can read more here. Better to make use of them than to try and escape from them, I say.