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Excellence Accelerator – Unlock the Potential of Your Marketing Team

SBI Growth

Marketing leaders are under pressure to drive new customer acquisition. Complete a brief form to download the Marketing Implementation Assessment Tool. You will find degrees of separation that make it clear which are the most valuable tactics. The goal is to generate higher value ideas to drive increased customer acquisition.

Marketing 130
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Inbound Sales: How to Sell the Way Prospects Buy

Hubspot Sales

Today, the information that buyers need to make a purchase decision is just a click away. Before they ever pick up a phone or send an email, they make it a priority to understand their buyer’s world. In the decision stage, buyers have decided on a solution category. Who needs to be involved in the decision?

Sales 139
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The Complete Guide to a Consulting Business

Hubspot Sales

Simply put, consultants work to make their clients more successful. Strategy consultants are typically experts in a certain industry or field and advise on high-level, strategic business decisions, such as company vision, resources, and investments. What makes you an expert? Operations Consulting. Financial Strategy Consulting.

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How To Do A SWOT Analysis [with examples]

ClearPoint Strategy

Adopting certain climate initiatives to reduce your carbon footprint, for instance, will make you more eco-friendly (and, by extension, more appealing to customers). Could you make a few tweaks to improve your culture and thus your retention? Is a potential merger or acquisition on the horizon? Complement SWOT With PEST.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

To make the process easier to navigate, I’m going to walk you through everything you need to know to build a killer go-to-market strategy in this article. Download the kit today to get started on your go-to-market strategy. According to Gartner, the typical buying group for a complex B2B solution involves six to 10 decision-makers.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot Sales

It takes your existing content and updates it to increase conversion rate, making things like your landing pages and blog posts perform better, without having to create new content. We believed that we could increase our active users by making our 'loaner' video more educational and product focused." Growth Hacking Examples.

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The Proven Process for Developing a Go-to-Market Strategy

Hubspot Sales

decision makers for every sale who have a say in whether a product is purchased. These people make up what is called the “buying center.”. Decision maker: gives final approval for the purchase. Get your team together and brainstorm the various job titles that could be impacted by your solution. On average, there are 6.8

Marketing 140