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Value Selling Strategies: What it is and Why it Matters

Arpedio

What is Value Selling? Value selling is a sales approach that can revolutionize the way you sell. Unlike traditional methods, value selling focuses on delivering unique value to customers and aligning their needs with your product or service. So, why does value selling matter?

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65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

Cross-selling The process of selling related products or services to existing customers, typically with the goal of increasing revenue and customer lifetime value is called Cross-selling. Customer Acquisition Cost (CAC) The total cost associated with acquiring a new customer, including marketing and sales expenses.

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Mediafly Acquires Presentify to Transform Marketing and Sales Content

SBI

CHICAGO – October 28, 2020 : Mediafly , a provider of sales enablement technology, content management and advisory services that create interactive, value-based selling experiences, announced today it has acquired Presentify, a global visual communication solution based in the UK. We didn’t want our pitch to be that way.

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Mediafly Announces Definitive Agreement to Acquire InsightSquared

SBI

Mediafly , a leader in sales enablement, interactive content and value selling, today announced it has entered into a definitive agreement to acquire InsightSquared , a leader in revenue intelligence, forecasting and analytics. CHICAGO – December 15, 2021.

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Executive Interview:Tom Pisello of @Mediafly

SBI

Tom “The ROI Guy” Pisello is an entrepreneur, speaker, and author of the book Evolved Selling™: Optimizing Sales Enablement in the Age of Frugalnomics. He joined the Mediafly team in 2018 through the acquisition of the company he founded and led, Alinean Inc.

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How complex is your complex sale? An analogy with Judo belts

KAM With Passion

It might be worth talking to each of the involved persons about a few specific parameters (the delivery time, safety of supply, logistics, payment terms) but the free space left to the sellers to add value remains limited and easy to identify (still, not all sellers identify it and try to leverage it).