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How to Launch a Global Account Management Program Without Getting Your Pockets Picked

SBI Growth

It is the start of 2020, a new year for your organization. You are just getting back from vacation, coming into a flurry of activity. Last year probably had some ups and downs, but you are ready for a new.

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Sales Leaders: Are You Executing These Five Q1 Must Do’s?

Revenue Storm

Even when I was leading a $400 million global accounts organization. Statistically, sales organizations lose about 25% productivity by focusing on deals they will never win. There is a universal truth that applies to every sales organization: Activity drives results! For 20 years, I had a monthly sales quota.

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Artificial Intelligence and the Augmented SAM

Mercuri International

In the world of sales, AI offers huge potential — and it could be what strategic account managers have been waiting for…if used correctly. Set objectives & strategy A SAM should create a sensible and sustainable strategy for strategic accounts, help develop the account plan, and build buy-in across the organization.

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Marketing Role in Creating Distinctive Business Value

Cosawi

So what do the best marketing organizations do differently to create distinctive business value in today’s digital economy? The Figure below illustrates what the best marketing organizations are doing. We see the best organizations do these things as a team, coming together to provide the best customer experience. Previous Page.

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Want to accelerate your SAM journey?

Cosawi

Organizations we work with are already planning for this next or new normal hybrid model and have spent tremendous efforts to elevate the needed skillsets of their commercial teams – especially strategic account managers. . View The Full Article Here. Dominique is a panelist and keynote speaker in Europe and the U.S.

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Account Based Marketing interview by Pfizer COE

Cosawi

Driven by her desire to make a real difference to patients’ lives and following a successful 30-year career in executive sales and marketing roles in the pharmaceutical and biotechnology industry, Dominique now advices organizations on effective KAM business transformation and implementation. Download the Full Article PDF Here.

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Account Base Marketing

Cosawi

We are finding the skill set of the strategic account manager constantly evolving and increasing in demand due to today’s disruptive environment. Download the Article HERE. About the Author Dominique Côté brings 30 years of experience leading commercial teams in global pharmaceutical and biotech organizations.