Co-Creation Download Leadership Organization 
MDI Training
NOVEMBER 14, 2023
Exploring the Influence of AI on Leadership Roles: Learn more about the ongoing ChatGPT experiment by MDI CEO Gunther Fürstberger In a ChatGPT experiment, our CEO Gunther Fürstberger tried to test the boundaries between artificial intelligence and humans. AI does not yet have a (co-)decision-making role. Who do we delegate to?
Cosawi
DECEMBER 28, 2021
In our organization’s work, we see much confusion and lack of clarity on executive sponsorship, even when it is in place. The SAM should be able to count on the help of the executive sponsor in amplifying the voice of the customer throughout the organization, particularly at the executive level. . Dominique Côté.
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Cosawi
JULY 14, 2021
Driven by her desire to make a real difference to patients’ lives and following a successful 30-year career in executive sales and marketing roles in the pharmaceutical and biotechnology industry, Dominique now advices organizations on effective KAM business transformation and implementation. CO-ORCHESTRATION AND CO-CREATION .
Planview
DECEMBER 12, 2022
Category creation can be a long, winding, and rewarding road. Then I put two-and-two together and noticed that Carey was the daughter of Scrum co-creator Ken Schwaber and excitedly took the call. A similar shift is underway in how we visualize, manage, and optimize flow across our organizations. At the time, I was a Ph.D.
Clarity Engagement Solutions
APRIL 26, 2021
More than a sense of being stopped in one’s tracks, the pandemic has had the interesting effect of preventing pharmaceutical sales organizations from “speeding up the mess” of coin-operated sales pitches and has made companies acutely aware of the limits of product-centric physician contact models. Download now.
Clarity Engagement Solutions
APRIL 26, 2021
More than a sense of being stopped in one’s tracks, the pandemic has had the interesting effect of preventing pharmaceutical sales organizations from “speeding up the mess” of coin-operated sales pitches and has made companies acutely aware of the limits of product-centric physician contact models. Download now.
Clarity Engagement Solutions
APRIL 26, 2021
The need to accelerate the shift from transactional sales pitches aimed at promoting a product to a physician for an unmet patient need to creating solutions designed for a broader set of account stakeholder, has been a nagging factor for every pharma commercial organization. THREE IMPERATIVES FOR MOVING CUSTOMER ENGAGEMENT FORWARD.
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