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20 insights on change management processes and communication

Red Star Kim

And here are 20 insights on change management processes and communication. We also observed that a lot of change was achieved during Covid as learning anxiety was outweighed by survival anxiety and everyone was in the same boat so there was persuasive “social proof” to change. Change communications. Change management process.

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Change Management – Heads, Hearts and Hands

Red Star Kim

Sometimes a simple shift in how we think (as we do when we reframe Two big guns of communication – face time and reframing (kimtasso.com) ) leads to changes in our behaviour, which in turn elicits different emotions, reactions and behaviours in others. And what you need to change before urging others to change.

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Book review: Sales Mind – 48 tools to help you sell by Helen Kensett

Red Star Kim

They are organised into sections: The seller mind shift To see To think: Synthesising your sell To think: Communicating your sell To improve Closing the sale Selling skills The author considers the difference between using our innate natural selling skills compared to learned techniques. Understand how and why they make decisions.

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What is the psychology of sales and why is it important? Study behavior to close more deals

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You already know who your customers are — but do you know what makes them tick and drives their decision-making? Humans aren’t purely rational — psychology influences every decision we make. It emphasizes the customer’s needs, wants, emotions, and motivations. What is sales psychology? Why does it matter?

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22 tips on being a persuasive writer in professional services

Red Star Kim

This post acts as a reminder and additional learning resource for the delegates. Make your content stand out. An introduction to emotional intelligence (EQ) and empathy (Video) (kimtasso.com). We can learn from the approach used by TED lectures. Show them by evoking emotions. Grab attention of the readers.

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How to build a sales enablement strategy

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It’s the right question to ask, but to answer it, it makes sense to first discuss the definition of sales enablement. A successful leader also has excellent people skills and emotional intelligence, meaning they know how to get the best out of their sales teams. What is a sales enablement strategy?

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How to hire the right sales reps (and keep them!)

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While that’s great when you’re trying to find the best salesperson, it can also be a drawback if you aren’t making a competitive offer during (and after) the interview process. If you’re willing to make a competitive offer, you can likely find sales talent with your preferred competencies and fill your sales positions quickly.

Sales 52