Luminas Strategy

JANUARY 15, 2024

As managers we, of course, believe that our organizations have a unique value proposition and that our offerings somehow provide us with a competitive advantage even if we are unable to articulate how this occurs. Many organizations unknowingly offering de facto customer or stakeholder value as if they are operating on autopilot.

Customer Value 52

Customer Value Supply Chain Value Proposition Advertising 52

Insightly

NOVEMBER 1, 2022

CRM Models: How They Can Boost Customer Profitability. You’ve heard of CRM software, but are you familiar with CRM models? These strategies underpin the process of managing customer data, helping to ensure you make the most of the information you gather. What Is CRM? SSCs are your most valuable clients.

Profitability 52

Profitability CRM Value Proposition Customer Experience 52

Customer Think

DECEMBER 4, 2022

One way to make any department or stakeholder relevant is to convert it into a value center. Value Centers are what were traditionally thought of as cost centers. Later we tried to make these profit centers. They really need to be value centers. Some companies have tried to convert these into profit centers.

Suppliers 75

Suppliers Government Profitability Procurement 75

ClearPoint Strategy

JULY 28, 2021

The four perspectives for for-profit organizations include: Finance. The customer value proposition should be at the core of your strategy, which is why it comes directly after the financials (or mission). For-profit companies typically focus on achieving one of these three value propositions: Product leadership.

Value Proposition 98

Value Proposition Software Software Government 98

Mercuri International

MAY 12, 2022

There’s ‘traditional’ simple sales (think sales representative with a product portfolio) and complex sales (where a sale involves multiple components that make up the solution and/or numerous stakeholders). Customer value orientation. What has this got to do with customer value orientation, Value Based Selling, and risk?

Account Management 52

Account Management Supply Chain Management Stakeholders 52

Arpedio

JANUARY 5, 2024

The Emergence of Customer Success As markets have grown more competitive, especially in the realm of the SaaS industry, the significance of a customer success culture cannot be overstated. Tools and Metrics Used in Account Management and Customer Success Different disciplines use distinct tools to achieve their specific objectives.

Account Management 52

Account Management Customer Success Management Energy and Utilities 52

Nutshell

JANUARY 14, 2020

Selling something that your customers will never hold in their hands requires a very specific approach and a whole lot of practice. Essential Software Tools for SaaS Sales. SaaS sales is the process of selling software that customers access through an online portal or website and use to solve a business problem.

Sales 127

Sales Software Software CRM 127