Remove Decision-making Remove Digitalization Remove Value Proposition Remove Whitepaper
article thumbnail

What is Buying Intent?

Upland

Buying intent , also known as purchase intent, refers to the likelihood and inclination of a potential customer to make a purchasing decision. For any company to make the most out of its products, it is important to understand and grasp the essence of buying intent. It doesn’t have to be promotional content, though.

article thumbnail

Mastering the Go-to-Market Strategy: The Ultimate Guide

Arpedio

By monitoring these metrics, companies can evaluate the effectiveness of their strategies, identify areas for improvement, and make data-driven decisions to optimize future efforts. This involves thorough market research and analysis to identify key insights that will inform strategic decision-making.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Sales prospecting: Ultimate guide to your B2B sales success

PandaDoc

You’ll also find a roster of valuable prospecting techniques and an in-depth look into what makes for a good prospective customer. Doing pitches, handling objections, and going through alignments with decision-makers will result in some deals being closed successfully , while other occasions see potential customers fall through the cracks.

B2B 98
article thumbnail

How to build a sales enablement strategy

PandaDoc

It’s the right question to ask, but to answer it, it makes sense to first discuss the definition of sales enablement. The following five sales enablement functions make up the core of a strong sales enablement strategy: 1. After all, the best digital sales enablement tools are only as good as the team using them.

Sales 52
article thumbnail

How to work from home as a salesperson: 9 remote sales tips to live by

Nutshell

If you’re a salesperson, this working arrangement has probably been a tough transition—making sales calls from your kitchen table while the kids fight over the remote in the living room isn’t what we’d call an ideal work environment. Make Comfort a Priority. We suggest checking to make sure that it is.

article thumbnail

The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

To make the process easier to navigate, I’m going to walk you through everything you need to know to build a killer go-to-market strategy in this article. According to Gartner, the typical buying group for a complex B2B solution involves six to 10 decision-makers. These people make up what is called the "buying center."

article thumbnail

The Proven Process for Developing a Go-to-Market Strategy

Hubspot Sales

decision makers for every sale who have a say in whether a product is purchased. These people make up what is called the “buying center.”. Decision maker: gives final approval for the purchase. Possible paid digital ad channels might be LinkedIn, Google Ads, Facebook, and Twitter. On average, there are 6.8

Marketing 139