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Selling to the C-Suite: Strategies for Reaching Executive Decision Makers

Brooks Group

As buying processes grow more complex, it’s becoming increasingly important for sales professionals to gain access to senior executives and C-level decision makers. Today’s major purchasing decisions often involve cross-functional buying committees that include executives from the C-suite. Your prospect lacks budget authority.

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How to Crush Customer Retention with Capture Plans [+ Templates]

Account Manager Tips

If you want to smash your customer retention targets this year, read on (or if you prefer, listen or download). Capture planning creates a strategy well in advance to position your company as the obvious and preferred supplier of choice. Consider what's gone wrong and make sure you fix it before you talk about renewing your contract.

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Stakeholder Mastery 3.0 – The Six Steps You Must Take

Jermaine Edwards

Almost every business on the planet has been compelled to make adjustments, and in most cases transform the way they relate to their customers from an entirely virtual environment. There’s a reduction in frustration and cost of time due to non-decisions, ghosting and a lack of customer cooperation. Trust goes a long way.

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Crack the Consulting Code: Top 10 Digital Transformation Frameworks

Flevy

Based on sales and downloads of the FlevyPro frameworks , here is what we found to be the top 10 Digital Transformation frameworks used by management consultants. Enhanced Decision-Making : Augmented intelligence can provide deeper insights into business operations, customer behavior, and market trends, enabling more informed decision-making.

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The Best 90 Day Success Plan Every New Account Manager Needs [+ Template]

Account Manager Tips

You never get a second chance to make a first impression. A 90 day plan will make sure you get the kind of results that leave no doubt in anyone's mind they made the right decision to hire you. Or will you make a clean break? Anything that will make you a better version of you. People will judge you. 1 to 30 days.

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Why 98% of online ads don’t work – and what to do about it, with Martin Lucas

Account Management Skills

He has spent four years studying why humans don’t understand humans and how brands are missing a trick when it comes to engaging their customers and understanding why they make purchasing decisions. And Martin has spent the last four years looking at human decision making and actually what drives those decisions.

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How Performance Management Works [4,000-Word Guide]

ClearPoint Strategy

For example, if you’re managing a billion-dollar project that is 10 years in the making, that kind of undertaking will require a tremendous amount of complexity. And billion-dollar construction projects likely have aspects that are intertwined with corporate goals, such as finances, customers, and employees or staff.