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Crack the Consulting Code: Top 10 Digital Transformation Frameworks

Flevy

Based on sales and downloads of the FlevyPro frameworks , here is what we found to be the top 10 Digital Transformation frameworks used by management consultants. Decentralize Governance Over Time : Allow flexibility and responsiveness by decentralizing the control of digital initiatives as they evolve.

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Book review – Managing Brands

Red Star Kim

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. The final section of this chapter looks at how digital techniques can be used to build trust as an online currency to improve brand positioning.

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How to lead a client services team in an award winning digital marketing agency, with Beth Sharma

Account Management Skills

This episode is for you if you’re interested in any of the following three areas: You’d like to know what the Client Services Director does in an award-winning digital marketing agency. Now Beth is CSD at digital marketing agency, Hallam. Hallam is a strategic digital marketing agency with a B Corp status.

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How Cytiva Transformed Account Planning with Salesforce Anywhere

Quip

As Digital Project Leader, Henry Wellbelove leads the implementation of Salesforce Anywhere at Cytiva , formerly part of GE Healthcare Life Sciences. Now part of Danaher Corporation , Cytiva is a leading supplier of technologies and services for the development and manufacture of therapeutics.

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The Ultimate Guide to Strategic Planning for a Perfect Sales Operation

Hubspot Sales

Strategic planning is a business activity that's used by the leadership of an organization. Strategic planning focuses on long-term goals -- these goals are often set by the executive leadership team. The strategic plan is determined by senior leadership or executives to develop a long-term vision for the company.

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What does ‘seasonality’ really mean in sales?

Nutshell

My company provides digital marketing and people management solutions to small businesses in pest control and lawn care, and because our client base has such a specific seasonality, we have a very specific seasonality,” says Laura Simis , Branding and Communications Manager for Coalmarch.

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What a senior account director does in a brand strategy agency, with Andy Kaye

Account Management Skills

So, when I left Uni, I found it was a relatively slow job market and I struggled to get that first opportunity, so I decided to make my own opportunities and I did some freelance work and I did – I worked with digital agencies doing some copywriting, some SEO work.