The Center for Sales Strategy
AUGUST 17, 2023
Are you tired of traditional recruiting methods that don't seem to work for finding top-performing salespeople? It's time to shake things up and think outside of the box. With Millennials and Gen Z not as interested in traditional sales roles, relying on hiring retreads from your competition is no longer a viable option. It's time to get a little crazy in your search for your next sales superstar.
Force Management
AUGUST 17, 2023
The buying committee is changing. The average buying committee is now between 8 and 10 decision-makers. This means the sales process is more complex than ever, and ongoing budget concerns add another layer of challenges for your sales team. When you're putting time and resources into sales cycles that last an entire quarter or much longer, the last thing you want is for an unexpected requirement, budget allocation or a last-minute stakeholder interjection to throw a wrench in your plan and stall
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Great Game of Business
AUGUST 17, 2023
The list of challenges faced by CEOs in the construction industry is long indeed. However, these hurdles can be overcome through the employee-first business philosophy of the Great Game of Business.
ProlifIQ
AUGUST 17, 2023
Introduction: In the dynamic landscape of B2B sales, adopting innovative strategies is essential for sustained growth and profitability. One such strategy gaining popularity among sales and customer success leaders is the “land and expand” approach. This method focuses on acquiring new customers while simultaneously nurturing existing accounts to drive expansion and increase company revenue.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Customer Think
AUGUST 17, 2023
Good quality backlinks boost your website SEO rankings. Every website owner wants more backlinks to their website. Every business owner wants better backlinks and more customers. But few understand well what makes a good backlink and the dangers of chasing the “perfect backlink.” First, what are backlinks, and why do you need them?
Aepiphanni
AUGUST 17, 2023
AI is set to disrupt many industries. Chat GPT and AI tools will change the course of businesses quicker than expected. But this is not the first time that businesses face a challenge due to technology.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
DemandFarm
AUGUST 17, 2023
In episode 12 of the Shift podcast, join Dr. Karthik Nagendra , CMO at DemandFarm, and Peter Hanford , Group Director of Digital Growth at Ebiquity Plc, as they explore how organizations can thrive in today’s ever-changing business landscape by embracing digital transformation for sales success. Discover the power of data-driven strategies that fuel intelligent decision-making and strategic planning.
Customer Think
AUGUST 17, 2023
Times have changed since Mark H. McCormack first published his international bestselling book What they don’t teach you at Harvard Business School, in 1984. Businesses have shifted to models of intangible asset valuations in data, intellectual property and human capital, to name a few.
Apptivo
AUGUST 17, 2023
1. How to Make the Most of AI in CRM 2. Why do Artificial Intelligence and CRM make the best pair? 3. Benefits of integrating CRM with Artificial intelligence 4. Ways to use AI in Customer Relationship Management(CRM) 5. Does Your Business Need CRM With AI? “Dig into every industry, and you’ll find AI changing the nature of work, ” says Daniela Rus (Director of MIT’s Computer Science and Artificial Intelligence Laboratory), echoing the inescapable truth that artificial intellig
MDI Training
AUGUST 17, 2023
Promoting Cohesion and Retaining Talent: Leadership in Focus In a changing world of work, where motivation and employee retention are crucial, leaders are increasingly in the spotlight. Current statistics send alarming signals: 60% of leaders receive no leadership development at all. Gallup’s “State of the Global Workplace” report highlights the urgency of this problem.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Strategic Communications
AUGUST 17, 2023
Despite sentiments to the contrary, email marketing is still a go-to tool for both B2B and B2C marketers. But, especially in the B2B environment, it can be challenging to break through the gatekeepers. Even if your email message gets through organizations’ firewalls designed to combat spam, you still need to capture the attention of your desired recipient—or land in the circular file!
Customer Think
AUGUST 17, 2023
Following the explosive debut of ChatGPT in the fall of 2022, generative AI has shifted the conversation about what AI looks like — both in business and society. With its wide range of applications, AI now features prominently in many organizations’ tech stacks.
Cranfield Executive Development
AUGUST 17, 2023
Jon Birchall found the Talent Development Programme an eye-opening experience that offered time for self-reflection, personal challenge and a realignment of his goals.
Customer Think
AUGUST 17, 2023
On the surface, strategic account planning seems simple. You have access. You have the relationships. And the customer has a vested interest in meeting with you to ensure they receive the value they expect – what could go wrong? Two problems stand in your way: inefficient resource allocation and a lack of buyer confidence.
Advertisement
How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
ReviewTrackers
AUGUST 17, 2023
A number of businesses are even now using AI tools for customer service — not just as an optional investment, but as a necessity for staying competitive in the market.
Customer Think
AUGUST 17, 2023
Innovation is the heartbeat of progress, propelling industries forward and enhancing our lives in ways we could never have imagined. One of the most influential thinkers in the realm of innovation and its impact on customer experience is Professor Clayton Christensen, renowned for his groundbreaking theory of “Jobs-to-be-Done” (JTBD).
Expert insights. Personalized for you.
96 
Let's personalize your content