Red Star Kim

JULY 17, 2023

Earlier in July I was excited to facilitate a new workshop with MBL on confidence. It was really well received by delegates from law and financial services firms well as from legal government departments. This post is intended as an additional learning resource for delegates. Poll results are shown below. Key takeaways selected by the delegates are summarised here: Boosting Your Confidence at Work – A Toolbox for Success.

Communication 130

Communication Meetings Financial Services Government 130

Software Sales Guru

JULY 17, 2023

Avoid Sales Obstacles with a Mutual Agenda When you demonstrate that your goal for the conversation is to truly understand their needs, they understand why you are asking questions, and are glad to answer them. The context controls the outcome. A Mutual Agenda results in a better conversation for both parties, because: In any given sales interaction, left to chance, the probability that the buyer’s.

Sales 130

Sales Software Software 130

Sales Readiness Group

JULY 17, 2023

Today’s buyers don’t like to be “sold” or pitched. That’s why manipulative or pushy sales techniques typically don’t work. Buyers would rather feel like they are in control of their purchase process. The most successful sales professionals understand this and view their job as helping their customers buy and achieve their goals rather than pushing products.

Sales 126

Sales 126

The Center for Sales Strategy

JULY 17, 2023

Salespeople are all aware of the difficulties that can arise during the off-season. Reduced sales activity and a lull in customer demand may cause frustration and lower income. But this downtime offers a special chance to plan and strategize for the coming busy season. Planning and forecasting sales during the off-season is essential for maximizing revenue.

Sales 115

Sales 115

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Customer Think

JULY 17, 2023

Did you know that a strategically planned email marketing campaign can yield an ROI of up to 4400%? This makes email marketing one of the most effective marketing tactics to reach out and connect with your customers.

Marketing 98

Marketing Digitalization 98

Kainexus

JULY 17, 2023

Continuous improvement is an ongoing effort to enhance processes, products, services, and overall business performance. It is a systematic approach focusing on making incremental, positive changes to achieve better results over time. Continuous improvement drives business growth, fosters innovation, engages employees, satisfies customers, and mitigates risks.

Innovation 80

Innovation Business Growth Organization Software 80

Account Management Skills

JULY 17, 2023

Welcome to episode 90, which is for you if you’d like to know what a non-billable CSD does in an agency. Luke Bowler from Therefore Interactive joined me and he shares: How he went from studying to be a designer to moving to the account management role Why his CSD role is non-billable and how he decides where best to spend his time How he interacts with the project management team who are running the day to day projects How he cleverly keeps abreast of his client’s industry news despite the fact

Account Management 52

Account Management Meetings Management Digitalization 52

Envisio

JULY 17, 2023

At Envisio, we talk a lot about the importance of strategic plans in the public sector, and the work of some amazing leaders we see carrying them out. Today, we want to talk about a few key success stories from across our client base–those who have actually achieved and completed key actions, performance outcomes and targets, or strategies from their strategic plans.

Government 52

Government Energy and Utilities Decision-making Facilitation 52

Customer Think

JULY 17, 2023

In the face of macroeconomic instability, inflation, and cost of living crisis, consumers today are very cautious about their spending habits and choose to spend their money with brands that provide real value.

Acquisition 52

Acquisition 52

LinkedFusion

JULY 17, 2023

If you have an LinkedIn account you would be familiar with the feature of LinkedIn where you as a user can examine who has viewed your profile. This feature helps you know and connect with the people who might be interested in working with you and your business. Most of the effective users use tools like the LeadCRM that helps you connect with your client and generate leads.

Media 52

Media Marketing 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Customer Think

JULY 17, 2023

I originally wrote this article for Forbes. It appeared on their site on April 26, 2023. Customer-centricity provides a competitive advantage for the business, both from an employee and a customer perspective. Who wouldn’t want to work for – or buy.

Leadership 52

Leadership 52

QYMATIX

JULY 17, 2023

For businesses selling ad-hoc, it’s hard for companies to predict customer churn. That is in contrast to as-a-Service subscription-based businesses for whom identifying at-risk customers is more accessible right from the initial sign-up. SaaS businesses benefit from constantly updated, deep, live client usage statistics in the free trial and beyond when they become subscribers.

B2B 40

B2B Suppliers Software Software 40

Customer Think

JULY 17, 2023

Chatbots have recently become a must-have online tool for agile companies, with the usage of chatbots as a brand communication channel increasing by a whopping 92% in the last three years. Most organizations, including those that partner with AI consulting firms, rely on this technology to enhance customer service and boost operational efficiency.

Communication 52

Communication Organization 52

ClearPoint Strategy

JULY 17, 2023

Drive institutional success with software.

Management 52

Management Software Software 52

Advertisement

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Customer Think

JULY 17, 2023

Across the retail landscape, more stores are being built with bytes, not bricks, and that virtual shopping path could lead to a new kind of mall. Let’s call it the “avamall.” The avamall would be a cyber community of various 3D virtual stores, operated by retailers from J.

Retail 52

Retail 52

SmartKarrot

JULY 17, 2023

Customer Success is one of the most important key drivers of the long-term success and sustainability of a business across industries. Businesses require being proactive in ensuring that their customer achieves their desired result and fully realize the value of products and services for which they have made a payment. This is crucial for attaining long-term customer loyalty.

CRM 10

CRM Customer Success Key Account Management Facilitation 10

Customer Think

JULY 17, 2023

Organizations are making a common mistake with AI. From a strategic standpoint, organizations are losing opportunities to improve their ability to enhance their Customer Experiences with this impressive and impactful technology and, well,…building them wrong. Changing the strategy could create a significant competitive advantage.

Customer Experience 52

Customer Experience Organization 52

Hubspot Sales

JULY 17, 2023

Of top-performing sales organizations , 57% have harnessed AI for forecasting, understanding customer needs, and competitive intelligence. And, over 45% of them report a major improvement in these areas and beyond. It’s no wonder why. Sales, with its data-intensive nature, generates vast amounts of unstructured data. That includes text from emails, notes, audio from calls, videos, and more.

Artificial Intelligence 69

Artificial Intelligence Sales CRM Banking 69

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing

Customer Think

JULY 17, 2023

When you’re sick, what do you do? Google your symptoms, right? Instantly, you’re presented with a slew of information: A headache is most likely a headache – though it could be hay fever, a sinus infection, the flu or even the prelude to a rare neurological condition.

Sales 52

Sales 52

Nutshell

JULY 17, 2023

It’s been a busy year for product updates here at Nutshell! We’ve launched a new product tier , new features in our platform, updates to our mobile apps, and more. Take a quick stroll down memory lane to look back at everything we rolled out this spring: Emails on Lead Timelines VisitorIQ Mobile App Improvements Company Enrichment Audit Log And now our team is hard at work to bring you even more new features and improve the core functions of our CRM.

CRM 62

CRM Meetings Communication Organization 62

Customer Think

JULY 17, 2023

The future of customer experience development is packed with possibilities. Driven by big data, machine learning, and AI, customers will be able to interact with brands via increasingly conversational and intuitive experiences. And as we wrap up the decade, we can expect a world where hyper-personalization is the norm.

Customer Experience 52

Customer Experience 52

Customer Think

JULY 17, 2023

I recently got an email from a subscriber complaining that although he’d read and learned a ton from my articles over the years, he was having trouble reading them on his computer and would I please put them up on my blog. (They’re up.) When I read the email, I heard him from my own filters.

52

52

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

Customer Think

JULY 17, 2023

As retailers increasingly look to adopt omnichannel strategies, they are faced with the challenge of providing customers with a seamless experience across all channels.

Retail 52

Retail Digitalization 52