Brooks Group

MAY 9, 2024

This sales coaching process focuses on facilitating self-discovery, providing specific feedback, and creating opportunities for practical application and reinforcement. After the interaction, the sales leader can facilitate a discussion to help the sales professional understand what went well and what could be improved.

Sales 52

Sales Decision-making Sales Training Facilitation 52

Luminas Strategy

JULY 27, 2023

As far as their customers were concerned, because Owens Corning’s investments and go-to market strategy were so broad, they had become a transactional supplier. Get clear (quickly) on the value of their investments to this customer’s bottom line and validate what investments could be made to improve their profitability.

Manufacturing 52

Manufacturing Value Proposition Co-Creation Suppliers 52

Red Star Kim

MAY 11, 2023

B2B buyers go through similar stages but there are often more people involved in the purchase decision – Gartner (2020) offers a model with six stages (problem identification, solution exploration, requirements building, supplier selection, validation and consensus creation). Please let me know who you would recommend.

Management 130

Management Co-Creation Publishing Leadership 130

Arpedio

FEBRUARY 14, 2024

These partnerships facilitate the establishment of a strong foothold, enabling businesses to expand their operations more smoothly. By speaking their language, both figuratively and literally, businesses can effectively convey their value proposition and build strong customer relationships.

Supply Chain 52

Supply Chain Decision-making Government Marketing 52