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The Disconnect Between Sales People and Sales Tools

The Center for Sales Strategy

Many organizations rely on sophisticated sales tools to automate sales activities, manage sales pipelines, communicate better with leads, close more deals, and improve their sales team’s performance. That said, some businesses still struggle with adopting software for sales. What are the consequences?

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Most Sales Enablement Platforms Fail to Answer the Most Important Question: What Should a Salesperson Do Next?

Miller Heiman Group

Although there’s a frenzy of investment happening in the sales enablement technology space right now, there is still a disconnect between the excitement for innovation and the efficacy of the software. Why is there such a disconnect between sales enablement investment and business results?

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Implications for B2B Selling in the Age of Artificial Intelligence

Mike Kunkle

Artificial Intelligence can have wide ranging definitions , but in essence it is a machine/software working and reacting like a knowledgeable human. AI cannot yet perform a brainstorming session that mimics humans, so explosions of innovation are still needed from salespeople, and senior management. How to prepare for this shift?

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16 Top Sales Conferences You Should Attend in 2017 & 2018

Hubspot Sales

InsideSales' annual virtual event will explore the changing role technology plays in sales, as well as provide tactical tips for leaders and salespeople alike to incorporate these shifts into their processes. 4) Sales 3.0 Sales leaders can explore a technology and service expo to peruse sales technology for their teams.

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Jim Benton Joins @Chorus_ai as CEO to Accelerate Expansion

SBI

A former Co-Founder of ClearSlide and CEO of Apollo, Benton’s career is defined by revenue generation and applying the voice of the customer to guide product innovation. Jim is not only a visionary in SaaS sales technology but a principled and professional leader,” said Roy Raanani , President at Chorus.ai.

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Creating personalized content for Account-Based Selling

Arpedio

Table of Contents Importance of Personalization in Account-Based Selling (ABS) Account-based selling has emerged as a strategic imperative for organizations seeking to engage their most valuable accounts, and central to the success of account-based selling is personalization.

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4 Powerful Ways to Prove Sales Enablement ROI and Escape Sales Tech Mayhem

SBI

With the uncertain economy, the rise in hybrid teams due to the pandemic, and tightening budgets, it’s more important than ever for companies to equip their sales teams to produce at the highest level. At the same time, as the demands on sales organizations change, sales enablement efforts must evolve to keep pace.

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