CoSell

MARCH 16, 2021

As we’ve all seen in 2020, we’re engaged in what researchers have called, “the greatest experiment of all times in remote working.” In this short post, I’d like to share 3 of the larger trends that I believe are signals for humanizing sales while working virtually. The higher the price tag, the more personalized the strategy.

e-Learning 52

e-Learning Sales Remote Working Decision-making 52

Tidio

SEPTEMBER 21, 2020

The good news is that there are a lot of smart people who study consumer behavior. The bad news is that you still have a job to do when it comes to putting the theory into practice. Moreover, fashion, technology, trends, lifestyle, and disposable income change over time. They do the research, analyze, compare.

Decision-making 52

Decision-making Communication Acquisition Marketing 52

Zendesk

APRIL 10, 2021

Our Customer Experience Trends Report 2020 found that high-performing businesses were 76 percent more likely to provide self-service options—but only one-third of companies were offering any sort of self-service. The good news is that there’s technology that makes it easy to quickly stand-up some self-service options. Do your research.

Digital Transformation 52

Digital Transformation Customer Experience Publishing Organization 52

Tenfold

AUGUST 16, 2017

News flash: that future is here. We see it in something as basic as automatic photo-tagging on Facebook, a process developed by Yann LeCun for the company in 2013. It will be measured in more practical ways, like return on investment, new market opportunities, diseases cured and lives saved.”.

Artificial Intelligence 82

Artificial Intelligence Decision-making Financial Services Retail 82

Help Scout

DECEMBER 5, 2018

All this is great news for customer support as an industry. The even better news? Customer support is also a valuable source for user research, including what your customers think of your product, how they use it, and what they think of your competition.

Software 40

Software Software Customer Experience Small Business 40

ReviewTrackers

AUGUST 15, 2018

This trend of Google “hyper-localizing” information means that there’s a great opportunity for your business to distinguish yourself from the competition through a well-executed local marketing strategy. If your business is active on social media, “localize” your posts by tagging your locations and geographic areas.

Marketing 24

Marketing Media Advertising Publishing 24

PandaDoc

SEPTEMBER 19, 2023

Implementing a vertical strategy involves identifying target vertical markets by analyzing your customer base, researching industry trends, identifying pain points, evaluating market fit, and monitoring industry developments. Such industry insights can provide a competitive advantage over businesses operating in horizontal markets.

Marketing 52

Marketing Advertising Value Proposition Sales 52