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The Blue Ocean Strategy Summary (With 4 Examples)

ClearPoint Strategy

Based on an eponymously titled book , this strategy argues that “cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.” In short, avoid head-to-head competition and focus on innovation. A company will have more success, fewer risks, and increased profits in a blue ocean market.

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Book review – Managing Brands

Red Star Kim

There’s consideration of corporate and brand purpose beyond growth and profits to sustainability, ethical practice and improving society whilst maintaining consistency and emotional impact (especially the desire to belong and be part of a social group). There are references to multi-branding and co-branding/partnership marketing also.

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14 Pro Tips for Running a Successful Business

Hubspot Sales

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. Census Bureau, the overall number of business applications began to recover in late 2009 and has been trending up for the past ten years. Source: Capterra. According to the U.S.

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The 15 Best Crowdfunding Sites to Launch Your Business or Product

Hubspot Sales

Since their launch in 2009, the company has helped 15 million people pledge $3.7 Indiegogo offers both live crowdfunding campaigns and a marketplace for innovative products. Plus, you can apply equity, offer securities, revenue sharing, and even cryptocurrency sales. Best Crowdfunding Sites. Kickstarter. Crowd Supply.

Investors 128
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Stop Dreaming, Start Succeeding: 10 Motivating Stories from Top Salespeople

Hubspot Sales

Motivation is one of the essential ingredients of sales success. Cap sales got so good John took $100,000 from his mom (who mortgaged her house), eventually quit Red Lobster, and made $350 billion in revenue in six years. The brand has now earned more than $6 billion in sales. Probably won’t go very well.

Banking 109
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13 best invoicing software to facilitate your payment process in 2022

PandaDoc

And that is why invoicing software has proven to be one of the most useful innovations of the 21st century. With QuickBooks, you can track expenses, organize receipts, accept payments, send estimates, oversee cash flow, check tax payments, pay bills, track time and inventory, manage contracts, and check profitability.