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Context and curiosity drive commerciality and pricing

Red Star Kim

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. Second, I observed that often in professional services marketing and business development we have minimal involvement in research, innovation, product development and pricing.

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Lean Startup Methodology: What It Is and How to Implement It

Hubspot Sales

However, what worked to build new companies in the 2010’s isn’t necessarily the best course of action in 2020 and beyond. The concept was introduced in The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Business by Eric Ries. Scaling a company doesn’t have to be a destructive process.

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Private client management and marketing: Business plans, recruitment, assessments and automation (Nov 2023)

Red Star Kim

We talked about the importance of employer brands too ( Employer Value Proposition – EVP – at DAC Beachcroft is described in this post PM Conference Report 2022: Strategy implementation (kimtasso.com) ).

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Book review – Managing Brands

Red Star Kim

Three essential ingredients are needed: what you do, where you do it and how it gets done.

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Smart Selling Visions: Up-Close with Top Revenue Leaders

SBI

Today we are announcing a new product that does just that; beginning with a totally new user experience that delivers 4 major innovations: Conceptual Search?, We are also rolling out a totally new, cutting edge website, with a value proposition to match the innovation our new product delivers. Business Signals?,