Red Star Kim

SEPTEMBER 14, 2023

So here’s the spotlight on Richard Chaplin, PM Forum and Managing Partners’ Forum. That would give anyone great insight into leadership and management. He then created both the PM Forum and Managing Partners’​ Forum – two key membership groups in professional services.

Management 130

Management Leadership Innovation Government 130

Red Star Kim

NOVEMBER 24, 2023

The latest conference was reported in the winter edition of PM Magazine. Transforming your firm’s culture – Professor Vlatka Hlupic Self-effacing Vlatka described the “quiet quitting” disengagement that needs a “purpose and people-led” management revolution to overcome toxic cultures. Thanks to editor Matt Baldwin for his assistance.

Digitalization 130

Digitalization Leadership Marketing Brainstorming 130

Red Star Kim

FEBRUARY 15, 2024

MBD executives, advisors, managers, client services executives and BDMs from law firms, economics and management consultancies joined a PM Forum workshop on “Coaching and Consulting Skills for Marketing and Business Development”. But coaches resist the temptation to tell.

Facilitation 130

Facilitation Decision-making Emotional Intelligence Acquisition 130

Red Star Kim

NOVEMBER 1, 2023

At the recent PM Forum workshop on “Selling processes and sales skills for marketing and business development professionals” we focused on sales and selling challenges in professional services. Data – CRM (Client Relationship Management) and CDP (Client Data Platforms) are often lacking.

Key Account Management 130

Key Account Management Account Management Value Proposition Client Relationships 130

Red Star Kim

MAY 11, 2023

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).

Management 130

Management Co-Creation Publishing Leadership 130

Red Star Kim

JUNE 27, 2023

At the recent PM Forum online workshop on campaigns, thought leadership and project management there were 17 delegates from legal, accountancy and insolvency firms located in London, Belfast, Sutton Coldfield, Manchester, Newcastle, Cambridge and Dubai. Take time to scope Scoping is a key aspect of project management.

Leadership 130

Leadership Management Stakeholders Communication 130

Red Star Kim

JULY 22, 2022

For content audits he proposes you look at content pillars (key themes and messages), readability, 7/11/4 (2011 Google theory that prospects need to consume at least 7 hours of content over 11 separate touchpoints across 4 channels before they reach the ‘zero moment of truth’ ( ZMOT )), social media, paid search and video. Image library.

Digitalization 130

Digitalization Marketing Construction Publishing 130