Red Star Kim

SEPTEMBER 8, 2023

This week’s PM Forum training workshop “Commerciality: Finance, Pricing, Innovation and Research” was attended by delegates from law, accountancy and insolvency firms. The crux of marketing is to anticipate (and meet) client needs whilst maximising profit. Price is a major driver of profit. Books on pricing?

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Red Star Kim

FEBRUARY 8, 2024

Our target markets span large and small businesses; private, public sector and not for profit sectors; centralised and decentralised buying processes; procurement and user-led purchasing behaviour. Essentially a focus on the most profitable clients. So targeting is often more important and more challenging.

Value Proposition 130

Value Proposition Key Account Management Digitalization Sales 130

QYMATIX

AUGUST 16, 2022

As a company grows, integration, coordination, and profitability become critical. As a company grows, integration, coordination, and profitability become critical. In 2014, according to the consolidated financial statements, Wollschläger lost 34 million euros. Click here, if you have not read part 2 yet. KPMG had to look abroad.

Investors 40

Investors Logistics e-Learning Profitability 40

Nutshell

OCTOBER 21, 2019

My Jerry Maguire moment came in 2014, when I was running inside sales and marketing for a consulting firm that also did a lot of research, ironically, on how people make decisions and how they buy. ” And the CEO said, “We’re 200% more profitable.” He wakes up in the morning, and it’s 2 a.m.

Marketing 90

Marketing Sales B2B Decision-making 90

Red Star Kim

MAY 11, 2023

There’s consideration of corporate and brand purpose beyond growth and profits to sustainability, ethical practice and improving society whilst maintaining consistency and emotional impact (especially the desire to belong and be part of a social group). Vision – What will meeting the need with data look like?

Management 130

Management Co-Creation Publishing Leadership 130

Zendesk

OCTOBER 5, 2022

But times are changing, and as a result of today’s economic climate, more software and cloud services companies are focusing on profitability instead of growth. Meet your customers where they are. Meet your customers where they are, and be open to shifting tactics based on customer needs. They are in protection mode.

Innovation 98

Innovation Supply Chain Software Software 98