Strategic Account Management Association

JANUARY 25, 2022

Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” The winners of the 2022 Excellence Awards will be announced at the SAMA Annual Conference May 23-25 in New Orleans. By Emily Williams, Strategic Account Manager , Pfizer. The customer in this case is a large, U.S. health system.

Healthcare 400

Healthcare Co-Creation Stakeholders Account Management 400

Red Star Kim

JANUARY 16, 2023

Over 70% anticipate a downturn in the economy in 2023 compared to 2022, but respondents believe that professional services will be more resilient than other sectors. Increase profile through thought leadership. Client Experience (CX) and thought leadership remain top business development priorities. Differentiate the brand.

Marketing 130

Marketing Co-Creation Government Artificial Intelligence 130

Red Star Kim

SEPTEMBER 26, 2023

Naturally it is important that the leadership team communicates the rationale for the change. Some tactics for engaging employees on the change journey : Co-create a vision Explain the challenge or the opportunity. Particularly asking “How will this affect me?”. And conveys the benefits. Culture figured in our discussions.

Management 113

Management Co-Creation Communication Leadership 113

Planview

DECEMBER 12, 2022

Category creation can be a long, winding, and rewarding road. Then I put two-and-two together and noticed that Carey was the daughter of Scrum co-creator Ken Schwaber and excitedly took the call. Through VSM, leadership gains the visibility to align teams, workflows, and investments based on customer value.

Digital Transformation 59

Digital Transformation Co-Creation Management Innovation 59

MDI Training

JULY 7, 2022

At the pitch, we were able to convince them with an innovative presentation using an e-learning tool and a concept based on the 70-20-10 model, where the focus is on maximum practical benefit and integrated transfer assurance. The conference program was developed around the following guiding themes: Leadership. High Performing Teams.

e-Learning 52

e-Learning Leadership Co-Creation Digitalization 52

SmartKarrot

JANUARY 5, 2022

Here’s our Top 50 Customer Success Influencers list for 2022 celebrating the inspiring visionaries and trailblazers who are helping shape the field and its future evolution. So, without further ado, here’s SmartKarrot’s Top 50 Customer Success Influencers for 2022 (presented in no particular order). Lincoln Murphy. Rick Adams.

Customer Success 23

Customer Success Co-Creation Investors Emotional Intelligence 23

Red Star Kim

JUNE 15, 2023

Providing regular research updates about contacts, organisations and sectors can help identify topics for discussions and innovative ideas. Some firms provide templates of different types of KAM meeting types.

Key Account Management 130

Key Account Management Account Management Management Client Relationships 130