Account Manager Tips
MARCH 23, 2021
Importance of key account management Existing business is cheaper and more profitable than new business. Account growth, renewals and advocacy are difficult for indirect suppliers because procurement focus on spend management. Key account management to the rescue! What is key account management? The answer?
Account Management Skills
MAY 14, 2024
My one year Account Accelerator [TM] training and coaching programme is designed to give those responsible for account growth the entrepreneurial skills to support the growth of your client accounts and your agency.
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Account Manager Tips
JULY 22, 2022
Coming up: How to Build a Successful Executive Sponsorship Program JULY 26 I'll be hosting a live workshop to explain how to create an executive partnership program that pairs senior executives with account managers to focus on account growth and retention.
Account Manager Tips
NOVEMBER 9, 2020
or make some phone calls to alternative suppliers. They need to notify internal stakeholders and update procedures and systems. And fair warning, your clients may send a formal reply to object to the price increase. Provide context Raising prices is often linked to extra or improved services.
Account Manager Tips
MAY 25, 2021
Key account managers kept them. Viewed as a supplier of products and services. Clients developed a strong relationship with their suppliers and enjoyed greater benefits. Key Account Management Concepts. How to Identify Key Accounts: A Quick Guide to Getting it Right. Not all customers are key accounts.
Account Management Skills
NOVEMBER 7, 2022
If you’d like help raising your account management game, then take a look at my Account Accelerator programme, where you work with me for nine weeks. I help you with the tools, strategies, and all the support you need to implement a repeatable and systematic approach to account growth for your agency.
Account Manager Tips
OCTOBER 11, 2021
Customers, competitors and suppliers Trends. They decide which suppliers get to stick around for the long term and which they show the door. Key account managers have revenue targets too. A big part of the role is account growth and expansion. How will are suppliers, capabilities and financial benefits assessed?
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