article thumbnail

Selling challenges in professional services: Sales processes and skills

Red Star Kim

Digital environment – Where people buy people, the challenge of forging strong personal relationships becomes more acute when most communications are managed through digital channels. Time and capacity – Many fee-earners are stretched and compelled to manage large amounts of client work under heavy time pressures.

article thumbnail

Book review: Neuroscience for learning and development by Stella Collins

Red Star Kim

There’s information about Howard Gardener’ multiple intelligences and emotional intelligence. And guidance on making best use of digital training technologies. Topics include: Professional and Practical skills for Marketing & BD Assistants, The Proactive Marketing Executive and Future Marketing Manager.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to account manage in an independent full service agency, with Emma Blaken and Matt Bonser

Account Management Skills

In this episode, I chat to Matt and Emma in the account management team at Purpose Media. And they’ve shared: – how they approach client management. Or maybe you’re already in that role, and you’re curious to see how other account managers operate. So we do creative, digital, web, and video.

article thumbnail

Nine insights: Sales processes and selling skills for targeting and meetings

Red Star Kim

Last week, we welcomed UK and international delegates to a PM Forum digital workshop on “Selling Processes and Sales Skills for Marketing and BD Professionals”. Key Account Management (KAM) programme (kimtasso.com). Key Account Management KAM in a nutshell (kimtasso.com).

Meetings 100
article thumbnail

Referrer Management – Capacity and Capability

Red Star Kim

There was advice for pragmatic solutions: from starting small (focus on a few key relationships, concentrate on “field of play”, Key Account Management (KAM) programmes), preparing relationship maps, scraping data from email threads and reverse engineering successful relationships.

article thumbnail

Coaching and Consulting – People and Problem-Solving skills

Red Star Kim

There are many aspects of consulting competencies and attributes: emotional intelligence, analytical, problem-solving, delivery of results, leadership, project management, commercial orientation, entrepreneurial spirit, team work as well as functional expertise and market/sector knowledge. What is a consultant? Consultancy.uk

article thumbnail

Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

Geographical and psychological distance can seem larger when in a digital space. Another delegate suggested using monday.com | A new way of working to integrate all action lists and help avoid being overwhelmed by so many tasks. Finding ways to meet with people in real time (such as at social events) can help.

CRM 130