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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

CRM and Marketing Automation Software for SMBs | Act! Microsoft Dynamics 365 CRM Software | Infor CRM SLX (In 2014, Infor acquired Saleslogix from Sage) What is Intapp CRM? Sometimes it is because we need to find better ways to communicate. This ignited ideas on how to address some of the issues.

CRM 130
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Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

41% Marketing 24% PR/Communications 24% Business development 6% Events 6% Content creation How confident are you about developing and implementing campaigns? 0% 6% 0% 6% 24% 47% 12% 0% 6% 0% Which aspect of the session is of most interest? 100% Yes – but we could do better Which research methods have you used?

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Hooks, Headlines and Hard-Wired Words: 11 ideas for better writing

Red Star Kim

A research programme from Google into the ingredients of successful technology projects found that teams with high-quality documentation deliver software faster and more reliably. In certain types of business communication, postscripts are commonly used to make a final persuasive pitch or offer an additional incentive to a potential customer.

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What Are the Different Levels of Account Based Marketing?

LinkedFusion

With the use of this method, sales, marketing, and management may be able to cross-sell and upsell to these customers more successfully. Strategic ABM comprises the creation of incredibly targeted account marketing strategies for a small group of high-value accounts—typically one to five.

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Account Planning Template

ProlifIQ

It drives accountability for reps to build relationships and multi-thread into other business units. This exercise also helps reduce the risk of an account discontinuing business if your main contact or two leave the company. Key account managers should drive this.

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Crack the Consulting Code: Top 10 Digital Transformation Frameworks

Flevy

It’s designed to offer foundational knowledge on how ChatGPT operates, its capabilities, and the art of Prompt Engineering—essentially how to effectively communicate with the model to achieve desired outcomes. View the full presentation: [link] 3.

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PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback

Red Star Kim

Tony Randle, a partner at Shoosmiths, was joined by Tim Pullan who’s CEO of a contract analysis software company ThoughtRiver. Delegate Karen Millett of Veale Wasbrough Vizards summarised this session on new product development. The AI system reviews commercial contracts with 94% accuracy.